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Top 160 Charles Duhigg Quotes (2025 Update)
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Charles Duhigg Quote: “If you try to scare people into following Christ’s example, it’s not going to work for too long. The only way you get people to take responsibility for their spiritual maturity is to teach them habits of faith. “Once that happens, they become self-feeders. People follow Christ not because you’ve led them there, but because it’s who they are.”

151. “If you try to scare people into following Christ’s example, it’s not going to work for too long. The only way you get people to take responsibility for their spiritual maturity is to teach them habits of faith. “Once that happens, they become self-feeders. People follow Christ not because you’ve led them there, but because it’s who they are.”

— Charles Duhigg

Charles Duhigg Quote: “Your brain secretly wants that song, because it’s so familiar to everything else you’ve already heard and liked. It just sounds right.” There is evidence that a preference for things that sound “familiar” is a product of our neurology.”

152. “Your brain secretly wants that song, because it’s so familiar to everything else you’ve already heard and liked. It just sounds right.” There is evidence that a preference for things that sound “familiar” is a product of our neurology.”

— Charles Duhigg

Charles Duhigg Quote: “When a habit emerges, the brain stops fully participating in decision making.”

153. “When a habit emerges, the brain stops fully participating in decision making.”

— Charles Duhigg

Charles Duhigg Quote: “Phelps, even at a young age, had a capacity for obsessiveness that made him an ideal athlete. Then again, all elite performers are obsessives.”

154. “Phelps, even at a young age, had a capacity for obsessiveness that made him an ideal athlete. Then again, all elite performers are obsessives.”

— Charles Duhigg

Charles Duhigg Quote: “If you can link something hard to a choice you care about, it makes the task easier, Quintanilla’s drill instructors had told him. That’s why they asked each other questions starting with “why.” Make a chore into a meaningful decision, and self-motivation will emerge.”

155. “If you can link something hard to a choice you care about, it makes the task easier, Quintanilla’s drill instructors had told him. That’s why they asked each other questions starting with “why.” Make a chore into a meaningful decision, and self-motivation will emerge.”

— Charles Duhigg

Charles Duhigg Quote: “When we start a new task, or confront an unpleasant chore, we should take a moment to ask ourselves “why.”

156. “When we start a new task, or confront an unpleasant chore, we should take a moment to ask ourselves “why.”

— Charles Duhigg

Charles Duhigg Quote: “The secret, the alcoholics said, was God.”

157. “The secret, the alcoholics said, was God.”

— Charles Duhigg

Charles Duhigg Quote: “This workbook is for you to imagine unpleasant situations, and write out a plan for responding,” the manager said. “One of the systems we use is called the LATTE method. We Listen to the customer, Acknowledge their complaint, Take action by solving the problem, Thank them, and then Explain why the problem occurred.”

158. “This workbook is for you to imagine unpleasant situations, and write out a plan for responding,” the manager said. “One of the systems we use is called the LATTE method. We Listen to the customer, Acknowledge their complaint, Take action by solving the problem, Thank them, and then Explain why the problem occurred.”

— Charles Duhigg

Charles Duhigg Quote: “Some habits, in other words, matter more than others in remaking businesses and lives. These are “keystone habits,” and they can influence how people work, eat, play, live, spend, and communicate. Keystone habits start a process that, over time, transforms everything.”

159. “Some habits, in other words, matter more than others in remaking businesses and lives. These are “keystone habits,” and they can influence how people work, eat, play, live, spend, and communicate. Keystone habits start a process that, over time, transforms everything.”

— Charles Duhigg

Charles Duhigg Quote: “One survey conducted in 2010 estimated that the average parent spends $6,800 on baby items before a child’s first birthday.7.9.”

160. “One survey conducted in 2010 estimated that the average parent spends $6,800 on baby items before a child’s first birthday.7.9.”

— Charles Duhigg

Charles Duhigg Quote: “By the 1980s, a theory emerged that became generally accepted: Willpower is a learnable skill, something that can be taught the same way kids learn to do math and say “thank you.”

161. “By the 1980s, a theory emerged that became generally accepted: Willpower is a learnable skill, something that can be taught the same way kids learn to do math and say “thank you.”

— Charles Duhigg

Charles Duhigg Quote: “The burst of subconscious virtuousness that comes from first buying butternut squash makes it easier to put a pint of ice cream in the cart later.”

162. “The burst of subconscious virtuousness that comes from first buying butternut squash makes it easier to put a pint of ice cream in the cart later.”

— Charles Duhigg

Charles Duhigg Quote: “The cooperation of NASCAR – or any other system, it turns out – persists only when everyone believes he has the opportunity to win.”

163. “The cooperation of NASCAR – or any other system, it turns out – persists only when everyone believes he has the opportunity to win.”

— Charles Duhigg

Charles Duhigg Quote: “Research suggests that investment bankers are more prone to commit fraud when they feel the competitor at their heels.”

164. “Research suggests that investment bankers are more prone to commit fraud when they feel the competitor at their heels.”

— Charles Duhigg

Charles Duhigg Quote: “To become genuinely productive, we must take control of our attention; we must build mental models that put us firmly in charge. When you’re driving to work, force yourself to envision your day. While you’re sitting in a meeting or at lunch, describe to yourself what you’re seeing and what it means. Find other people to hear your theories and challenge them. Get in a pattern of forcing yourself to anticipate what’s next.”

165. “To become genuinely productive, we must take control of our attention; we must build mental models that put us firmly in charge. When you’re driving to work, force yourself to envision your day. While you’re sitting in a meeting or at lunch, describe to yourself what you’re seeing and what it means. Find other people to hear your theories and challenge them. Get in a pattern of forcing yourself to anticipate what’s next.”

— Charles Duhigg

Charles Duhigg Quote: “So at most companies, an unspoken compact emerges: It’s okay to be ambitious, but if you play too rough, your peers will unite against you. On the other hand, if you focus on boosting your own department, rather than undermining your rival, you’ll probably get taken care of over time.”

166. “So at most companies, an unspoken compact emerges: It’s okay to be ambitious, but if you play too rough, your peers will unite against you. On the other hand, if you focus on boosting your own department, rather than undermining your rival, you’ll probably get taken care of over time.”

— Charles Duhigg

Charles Duhigg Quote: “Without our basal ganglia, we lose access to the hundreds of habits we rely on every day.”

167. “Without our basal ganglia, we lose access to the hundreds of habits we rely on every day.”

— Charles Duhigg

Charles Duhigg Quote: “The basal ganglia was central to recalling patterns and acting on them. The basal ganglia, in other words, stored habits even while the rest of the brain went to sleep.”

168. “The basal ganglia was central to recalling patterns and acting on them. The basal ganglia, in other words, stored habits even while the rest of the brain went to sleep.”

— Charles Duhigg

Charles Duhigg Quote: “Small wins fuel transformative changes by leveraging tiny advantages into patterns that convince people that bigger achievements are within reach.15.”

169. “Small wins fuel transformative changes by leveraging tiny advantages into patterns that convince people that bigger achievements are within reach.15.”

— Charles Duhigg

Charles Duhigg Quote: “It is facile to imply that smoking, alcoholism, overeating, or other ingrained patters can be upended without real effort. Genuine change requires work and self-understanding of the cravings driving behaviours.”

170. “It is facile to imply that smoking, alcoholism, overeating, or other ingrained patters can be upended without real effort. Genuine change requires work and self-understanding of the cravings driving behaviours.”

— Charles Duhigg

Charles Duhigg Quote: “One paper published by a Duke University researcher in 2006 found that more than 40 percent of the actions people performed each day weren’t actual decisions, but habits.”

171. “One paper published by a Duke University researcher in 2006 found that more than 40 percent of the actions people performed each day weren’t actual decisions, but habits.”

— Charles Duhigg

Charles Duhigg Quote: “People whose basal ganglia are damaged by injury or disease often become mentally paralyzed.”

172. “People whose basal ganglia are damaged by injury or disease often become mentally paralyzed.”

— Charles Duhigg

Charles Duhigg Quote: “When people join groups where change seems possible, the potential for that change to occur becomes more real.”

173. “When people join groups where change seems possible, the potential for that change to occur becomes more real.”

— Charles Duhigg

Charles Duhigg Quote: “People want to visit places that satisfy their social needs.”

174. “People want to visit places that satisfy their social needs.”

— Charles Duhigg

Charles Duhigg Quote: “The rat had internalized how to sprint through the maze to such a degree that it hardly needed to think at all. But that internalization – run straight, hang a left, eat the chocolate – relied upon the basal ganglia, the brain probes indicated.”

175. “The rat had internalized how to sprint through the maze to such a degree that it hardly needed to think at all. But that internalization – run straight, hang a left, eat the chocolate – relied upon the basal ganglia, the brain probes indicated.”

— Charles Duhigg

Charles Duhigg Quote: “But conserving mental effort is tricky, because if our brains power down at the wrong moment, we might fail to notice something important, such as a predator hiding in the bushes or a speeding car as we pull onto the street. So our basal ganglia have devised a clever system to determine when to let habits take over. It’s something that happens whenever a chunk of behavior starts or ends.”

176. “But conserving mental effort is tricky, because if our brains power down at the wrong moment, we might fail to notice something important, such as a predator hiding in the bushes or a speeding car as we pull onto the street. So our basal ganglia have devised a clever system to determine when to let habits take over. It’s something that happens whenever a chunk of behavior starts or ends.”

— Charles Duhigg

Charles Duhigg Quote: “Studies suggest that this process of experimentation – and failure – is critical in long-term habit change. Smokers often quit and then start smoking again as many as seven times before giving up cigarettes for good. It’s tempting to see those relapses as failures, but what’s really occurring are experiments.”

177. “Studies suggest that this process of experimentation – and failure – is critical in long-term habit change. Smokers often quit and then start smoking again as many as seven times before giving up cigarettes for good. It’s tempting to see those relapses as failures, but what’s really occurring are experiments.”

— Charles Duhigg

Charles Duhigg Quote: “If you try to scare people into following Christ’s example, it’s not going to work for too long.”

178. “If you try to scare people into following Christ’s example, it’s not going to work for too long.”

— Charles Duhigg

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