Top 120 Gary Keller Quotes (2025 Update)
Page 2 of 3

51. “Not everything matters equally, and success isn’t a game won by whoever does the most. Yet that is exactly how most play it on a daily basis.”

— Gary Keller

52. “What starts out linear becomes geometric. You.”

— Gary Keller

53. “Success requires action, and action requires thought. But.”

— Gary Keller

54. “Don’t fear failure. It’s as much a part of your journey to extraordinary results as success.”

— Gary Keller

55. “Multitasking is a lie. It’s a lie because nearly everyone accepts it as an effective thing to do. It’s become so mainstream that people actually think it’s something they should do, and do as often as possible. We not only hear talk about doing it, we even hear talk about getting better at it. More.”

— Gary Keller

56. “Most people think buying is investing, but they’re wrong. Buying doesn’t make you an investor any more than buying groceries makes you a chef.”

— Gary Keller

57. “When you strive for greatness, chaos is guaranteed to show up.”

— Gary Keller

58. “When you say yes to something, it’s imperative that you understand what you’re saying no to.”

— Gary Keller

59. “Big is bad is a lie. It’s quite possibly the worst lie of all, for if you fear big success, you’ll either avoid it or sabotage your efforts to achieve it.”

— Gary Keller

60. “Passion for something leads to disproportionate time practicing or working at it. That time spent eventually translates to skill, and when skill improves, results improve. Better results generally lead to more enjoyment, and more passion and more time is invested. It can be a virtuous cycle all the way to extraordinary results.”

— Gary Keller

61. “When people talk about “reinventing” their career or their business, small boxes are often the root cause. What you build today will either empower or restrict you tomorrow. It will either serve as a platform for the next level of your success or as a box, trapping you where you are.”

— Gary Keller

62. “The truth is that things don’t matter equally and success is found in doing what matters most.”

— Gary Keller

63. “We each have passions and skills, but you’ll see extraordinarily successful people with one intense emotion or one learned ability that shines through, defining them or driving them more than anything else.”

— Gary Keller

64. “Multitasking is a scam.”

— Gary Keller

65. “Don’t fear big. Fear mediocrity. Fear waste. Fear the lack of living to your fullest. When we fear big, we either consciously or subconsciously work against it. We either run toward lesser outcomes and opportunities or we simply run away from the big ones. If courage isn’t the absence of fear, but moving past it, then thinking big isn’t the absence of doubts, but moving past them. Only living big will let you experience your true life and work potential.”

— Gary Keller

66. “You must be single-minded. Drive for the one thing on which you have decided.” – General George S. Patton.”

— Gary Keller

67. “Don’t fear big. Fear mediocrity. Fear waste. Fear the lack of living to your fullest.”

— Gary Keller

68. “Voltaire once wrote, “Judge a man by his questions rather than his answers.” Sir Francis Bacon added, “A prudent question is one-half of wisdom.” Indira Gandhi concluded that “the power to question is the basis of all human progress.” Great questions are clearly the quickest path to great answers.”

— Gary Keller

69. “Cosby read some advice that he took to heart: “I don’t know the key to success, but the key to failure is trying to please everybody.” This.”

— Gary Keller

70. “It’s realizing that extraordinary results are directly determined by how narrow you can make your focus.”

— Gary Keller

71. “My goals are fueled by my dreams. I defend and protect those dreams from distractions and from interruptions from other people.”

— Gary Keller

72. “There are so many great reasons to devote all of your time and effort to taking and marketing listings. The Millionaire Real Estate Agent grasps the incredible advantages of making, obtaining, and marketing seller listings their primary lead-generation focus, and they do so almost exclusively. Over time, they will hire one or more buyer specialists to work the buyer side of the business and concentrate their energy on the high-return, high-leverage business of listings.”

— Gary Keller

73. “Generally, real estate is cyclical. You have to buy in a way that lets you afford the cycles. And you have to know where you are in the cycle.” Charles.”

— Gary Keller

74. “When you gamble with your time, you may be placing a bet you can’t cover. Even if you’re sure you can win, be careful that you can live with what you lose.”

— Gary Keller

75. “The problem is we tend to act on what we believe even when what we believe isn’t anything we should.”

— Gary Keller

76. “BIG IDEAS Distraction is natural. Don’t feel bad when you get distracted. Everyone gets distracted. Multitasking takes a toll. At home or at work, distractions lead to poor choices, painful mistakes, and unnecessary stress. Distraction undermines results. When you try to do too much at once, you can end up doing nothing well. Figure out what matters most in the moment and give it your undivided attention.”

— Gary Keller

77. “No one is self-made.”

— Gary Keller

78. “The doors to the world have been flung wide open, and the view that’s available is staggering. Through technology and innovation, opportunities abound and possibilities seem endless. As inspiring as this can be, it can be equally overwhelming. The unintended consequence of abundance is that we are bombarded with more information and choices in a day than our ancestors received in a lifetime. Harried and hurried, a nagging sense that we attempt too much and accomplish too little haunts our days.”

— Gary Keller

79. “But juggling isn’t multitasking. Juggling is an illusion. To.”

— Gary Keller

80. “It’s not enough to be busy, so are the ants. The question is, what are we busy about?”

— Gary Keller

81. “Saying yes to everyone is the same as saying yes to nothing. Each additional obligation chips away at your effectiveness at everything you try.”

— Gary Keller

82. “Because I want my life to matter, I approach each area by doing what matters most in it. I view these as the cornerstones of my life and have found that when I’m doing what’s most important in each area, my life feels like it’s running on all cylinders.”

— Gary Keller

83. “Anyone who dreams of an uncommon life eventually discovers there is no choice but to seek an uncommon approach to living it.”

— Gary Keller

84. “Every day, without realizing it, we engage in all manner of activities that diminish our willpower. Willpower is depleted when we make decisions to focus our attention, suppress our feelings and impulses, or modify our behavior in pursuit of goals. It’s like taking an ice pick and gouging a hole in our gas line. Before long we have willpower leaking everywhere and none left to do our most important work. So like any other limited but vital resource, willpower must be managed.”

— Gary Keller

85. “In an attempt to make it all work, I began to bear down even harder. You might say that I started to clench my way to success. I really did. I thought that this might be the way you went through life – with your jaw clenched, your fist clenched, your stomach clenched, and your butt clenched.”

— Gary Keller

86. “You can say no with respect, you can say no promptly, and you can say no with a lead to someone who might say yes. But just saying yes because you can’t bear the short-term pain of saying no is not going to help you do the work.”

— Gary Keller

87. “Most assume mastery is an end result, but at its core, mastery is a way of thinking, a way of acting, and a journey you experience. When.”

— Gary Keller

88. “Thinking big is essential to extraordinary results. Success requires action, and action requires thought. But here’s the catch – the only actions that become springboards to succeeding big are those informed by big thinking to begin with. Make this connection, and the importance of how big you think begins to sink in.”

— Gary Keller

89. “When we give people segmented attention, piecemeal time, switching back and forth, the switching cost is higher than just the time involved. We end up damaging relationships.” Every time I see a couple dining with one partner trying earnestly to communicate while the other is texting under the table, I’m reminded of the simple truth of that statement.”

— Gary Keller

90. “The art of being wise is the art of knowing what to overlook.” – William James.”

— Gary Keller

91. “No matter how many to-dos you start with, you can always narrow it to one. Keep going. You can actually take 20 percent of the 20 percent of the 20 percent and continue until you get to the single most important thing!”

— Gary Keller

92. “Multitasking doesn’t save time – it wastes time.”

— Gary Keller

93. “A big, specific question leads to a big, specific answer, which is absolutely necessary for achieving a big goal.”

— Gary Keller

94. “Every minute of every day, the question is never will we be doing something, but rather what that something is we’ll be doing. Sometimes.”

— Gary Keller

95. “Purpose is the straightest path to power and the ultimate source of personal strength – strength.”

— Gary Keller

96. “It’s quite possible that the most important contributor to your ultimate success will be your ability to keep moving, to make progress, and to learn as you go. So jump out there and enter the real estate sales race with confidence. And remember, you can’t get anywhere if you never start!”

— Gary Keller

97. “You do the right thing and then you do the next right thing. Over time it adds up, and the geometric potential of success is unleashed.”

— Gary Keller

98. “Super-successful people aren’t superhuman at all; they’ve just used selected discipline to develop a few significant habits. One at a time. Over time.”

— Gary Keller

99. “The ability to control oneself to determine one’s actions is a pretty powerful idea. Base.”

— Gary Keller

100. “Here’s what I found out: We overthink, overplan, and overanalyze our careers, our businesses, and our lives; that long hours are neither virtuous nor healthy; and that we usually succeed in spite of most of what we do, not because of it.”

— Gary Keller