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Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.

Featured in: Al Ries Quotes
Al Ries Quote: “Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.”

“Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.”

Al Ries

Al Ries Quote: “Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.”
Al Ries Quote: “Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.”
Al Ries Quote: “Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.”
Al Ries Quote: “Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.”
Al Ries Quote: “Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.”
Al Ries Quote: “Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.”
Al Ries Quote: “Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.”
Al Ries Quote: “Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.”
Al Ries Quote: “Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.”
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