“In choosing a portfolio, investors should seek broad diversification, Further, they should understand that equities – and corporate bonds also – involve risk; that markets inevitably fluctuate; and their portfolio should be such that they are willing to ride out the bad as well as the good times.”

“In choosing a portfolio, investors should seek broad diversification, Further, they should understand that equities – and corporate bonds also – involve risk; that markets inevitably fluctuate; and their portfolio should be such that they are willing to ride out the bad as well as the good times.”

— Harry Markowitz