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Building your brand on quality is like building your house on sand. You can build quality into your product, but that has little to do with your success in the marketplace.

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Al Ries Quote: “Building your brand on quality is like building your house on sand. You can build quality into your product, but that has little to do with your success in the marketplace.”

“Building your brand on quality is like building your house on sand. You can build quality into your product, but that has little to do with your success in the marketplace.”

Al Ries

Al Ries Quote: “Building your brand on quality is like building your house on sand. You can build quality into your product, but that has little to do with your success in the marketplace.”
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