“Meaning is primarily a subjective psychological experience. A smart person is more likely than the next person to be aware of its absence and to be affected by its absence. He is more likely to get bored, to experience meaninglessness, to begin to see the extent to which neither his society nor the universe are built to satisfy his meaning needs, and to then hunt for soothing or exciting meaning substitutes that ultimately reduce his freedom. Meaning is a smart person’s most difficult challenge.”
