“Amos and I called our first joint article “Belief in the Law of Small Numbers.” We explained, tongue-in-cheek, that “intuitions about random sampling appear to satisfy the law of small numbers, which asserts that the law of large numbers applies to small numbers as well.” We also included a strongly worded recommendation that researchers regard their “statistical intuitions with proper suspicion and replace impression formation by computation whenever possible.”

“Amos and I called our first joint article “Belief in the Law of Small Numbers.” We explained, tongue-in-cheek, that “intuitions about random sampling appear to satisfy the law of small numbers, which asserts that the law of large numbers applies to small numbers as well.” We also included a strongly worded recommendation that researchers regard their “statistical intuitions with proper suspicion and replace impression formation by computation whenever possible.”

— Daniel Kahneman