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The mere fact that something isn’t readily available can make people value it more and tell others to capitalize on the social currency of knowing about it or having it.

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Jonah Berger Quote: “The mere fact that something isn’t readily available can make people value it more and tell others to capitalize on the social currency of knowing about it or having it.”

“The mere fact that something isn’t readily available can make people value it more and tell others to capitalize on the social currency of knowing about it or having it.”

Jonah Berger

Jonah Berger Quote: “The mere fact that something isn’t readily available can make people value it more and tell others to capitalize on the social currency of knowing about it or having it.”
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