“To use Simonides’ technique, all one has to do is convert something unmemorable, like a string of numbers or a deck of cards or a shopping list or Paradise Lost, into a series of engrossing visual images and mentally arrange them within an imagined space, and suddenly those forgettable items become unforgettable.”

“To use Simonides’ technique, all one has to do is convert something unmemorable, like a string of numbers or a deck of cards or a shopping list or Paradise Lost, into a series of engrossing visual images and mentally arrange them within an imagined space, and suddenly those forgettable items become unforgettable.”

— Joshua Foer