“Addicts’ beliefs regarding their powerlessness was just as significant in determining whether they would relapse after treatment as their level of physical dependence. Just let that sink in – mind-set mattered as much as physical dependence! What we say to ourselves is vitally important. Labeling yourself as having poor self-control actually leads to less self-control.”

“Addicts’ beliefs regarding their powerlessness was just as significant in determining whether they would relapse after treatment as their level of physical dependence. Just let that sink in – mind-set mattered as much as physical dependence! What we say to ourselves is vitally important. Labeling yourself as having poor self-control actually leads to less self-control.”

— Nir Eyal