“According to neuroscientist V. S. Ramachandran, the pleasurable “aha!” sensation we feel when we see related objects as a group suggests that the brain’s processes for identifying objects may be intrinsically connected to the reward mechanisms in the limbic system. In other words, joy is the brain’s natural reward for staying alert to correlations and connections in our surroundings.”

“According to neuroscientist V. S. Ramachandran, the pleasurable “aha!” sensation we feel when we see related objects as a group suggests that the brain’s processes for identifying objects may be intrinsically connected to the reward mechanisms in the limbic system. In other words, joy is the brain’s natural reward for staying alert to correlations and connections in our surroundings.”

— Ingrid Fetell Lee