“You never know who’s going to hold the keys to the castle. It’s tempting to think you’re too important to speak to the young intern who’s been sent to interview you or the blogger who only has fifty followers. But if they approach you respectfully and earnestly, you should never be so stupid and arrogant as to dismiss them. If you brush off one too many smart kids, you’re bound to make a lifelong enemy out of a future media mogul.”