Top 280 Richie Norton Quotes (2025 Update)
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251. “Entrepreneurs don’t usually fail from circumstance, they fail from what I call entrepreneurial rigidity – a fixed mindset and unwillingness to change the business model.”

— Richie Norton

252. “When goals become jobs to be done, dreams are nightmares we avoid. Keep things fun.”

— Richie Norton

253. “Authors. We write to pretend we’re not crazy for talking to ourselves.”

— Richie Norton

254. “Align your questions with the success you want after the goal is achieved and watch a host of nonsensical excuses disappear as the answers emerge.”

— Richie Norton

255. “People who say “it’s just business” are lying. It’s a deceptive and manipulative tactic used by weak minds. Anyone who has ever run or been in business knows that a business will fail if the relationships are not healthy. Business is the business of relationships. That is all.”

— Richie Norton

256. “Work-life freedom doesn’t come easy; it requires the individual to develop a disciplined commitment to the type of person they are becoming, over all other priorities in their lives.”

— Richie Norton

257. “If only 1 out of 10 businesses succeeds, start 10 businesses. Just sayin.”

— Richie Norton

258. “So this is the trick to growing in your career: whatever you hear, read, learn from outside your industry... don’t think literally... think laterally about how you will apply it to your work. This will bend minds.”

— Richie Norton

259. “Beware of liberating yourself into captivity.”

— Richie Norton

260. “What’s your biggest idea to accomplish within the next two years? Break it down into smaller more manageable parts until you know what you must do this week to reach the next milestone.”

— Richie Norton

261. “As we help others with their challenges, we are faced with our own. Keep helping anyway.”

— Richie Norton

262. “You can’t judge a book by its cover because a book is judged by its spine. Same goes for leaders.”

— Richie Norton

263. “If you’re not breaking, you’re not really living.”

— Richie Norton

264. “Do you want to be remembered for the money you made or the life you lived?”

— Richie Norton

265. “If it were considered smart, it would be done already.”

— Richie Norton

266. “If you’re going to be a speaker, remember this: No one cares about you.”

— Richie Norton

267. “Are you in love with your idea more than your reality? Change that.”

— Richie Norton

268. “If someone thinks your ideas, the dreams bubbling up inside of you, are stupid, welcome to the Club.”

— Richie Norton

269. “If you’re not scared every day, you’re not pushing hard enough.”

— Richie Norton

270. “Be generous. The outcome will blow your mind.”

— Richie Norton

271. “You don’t have to be a builder to be an architect.”

— Richie Norton

272. “If you’re waiting for a path to emerge magically before you actively start building your dream, you’re going to be waiting for an awfully long time.”

— Richie Norton

273. “Err on the side of generosity. Not because you want something in return. Banking on reciprocity is a recipe for manipulation. Be generous because you’re human and you care.”

— Richie Norton

274. “Suffering is a given, but so is joy.”

— Richie Norton

275. “When someone says you can’t do something because of XYZ, is that true? Or are they playing with your life with their good intentions to keep you safe?”

— Richie Norton

276. “Turn your self-hell into self-help.”

— Richie Norton

277. “Results live beyond goals.”

— Richie Norton

278. “Stay in awe of life. The little things are the big things. Awareness is a fundamental shift in personal identity and experiencing your world with joy.”

— Richie Norton

279. “A little conflict can create a lot of creativity.”

— Richie Norton

280. “Thanking is a form of payment that exponentially pays forward both personally and professionally. People are far more likely to collaborate with, hire, or refer a grateful person than an ungrateful one.”

— Richie Norton

281. “Some mentors are an open window to success. Other mentors are a closed door. Let people get to where they want through you as an open window... without blocking their view with a closed door ego.”

— Richie Norton

282. “It’s not the circumstances that we should feel threatened by, it’s the fear of the circumstances that poses the real threat.”

— Richie Norton

283. “At the end of the day, if you’re wasting your time by not investing in yourself, you’re going to waste away – and that would be the greatest waste of all.”

— Richie Norton

284. “Stay centered on what matters by keeping what matters at the center.”

— Richie Norton

285. “Better to teach a man to fish who already loves to fish.”

— Richie Norton

286. “Home is where your people are.”

— Richie Norton

287. “It’s the little things that keep us going.”

— Richie Norton

288. “If your goals aren’t big enough to scare you, they’re not important enough to get you to do the work.”

— Richie Norton

289. “The majority are satisfied living within the idea of the reality instead of the reality of the idea.”

— Richie Norton

290. “The wind can take you some cool places, but so can your paddle.”

— Richie Norton

291. “Pricing is branding.”

— Richie Norton

292. “If you end your day feeling like you got nothing done, it’s because you weren’t working: you were busy, not productive.”

— Richie Norton

293. “You can learn from those who have come down from the mountain, but you won’t have the same experience unless you climb yourself.”

— Richie Norton

294. “Why would you pour so much energy into a hater’s destructive opinion who doesn’t even pour energy into their own self-development?”

— Richie Norton