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Top 160 Jason Fried Quotes (2026 Update)
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Jason Fried Quote: “It’s like when you’re on hold and a recorded voice comes on telling you how much the company values you as a customer. Really? Then maybe you should hire some more support people so I don’t have to wait thirty minutes to get help.”
Jason Fried Quote: “What do you call a generic pitch sent out to hundreds of strangers hgoping that one will bite? Spam.”
Jason Fried Quote: “The best designers and the best programmers aren’t the ones with the best skills, or the nimblest fingers, or the ones who can rock and roll with Photoshop or their environment of choice, they are the ones that can determine what just doesn’t matter. That’s where the real gains are made.”
Jason Fried Quote: “If the only way you can inspire the troops is by a regimen of exhaustion, it’s time to look for some deeper substance. Because what trickles down is less likely to be admiration but dread and fear instead. A leader who sets an example of self-sacrifice can’t help but ask self-sacrifice of others.”
Jason Fried Quote: “If you’re pitching your boss to let you work from home a few days a week, a common rebuff is how envious your coworkers would be if you were granted this special privilege. Why, it simply wouldn’t be fair! We all need to be equally, miserably unproductive at the office and suffer in unity!”
Jason Fried Quote: “As Sir Richard Branson commented in his ode to working remotely: “To successfully work with other people, you have to trust each other. A big part of this is trusting people to get their work done wherever they are, without supervision.”fn3.”
Jason Fried Quote: “The problem, as we’ve learned over time, is that the further away you are from the fruit, the lower it looks. Once you get up close, you see it’s quite a bit higher than you thought. We assume that picking it will be easy only because we’ve never tried to do it before.”
Jason Fried Quote: “Management scholar Peter Drucker nailed it decades ago when he said “There is nothing so useless as doing efficiently that which should not be done at all.”
Jason Fried Quote: “The owner actually tried the oil and chooses to carry it based on its taste. It’s not about packaging, marketing, or price. It’s about quality. He tried it and knew his store had to carry it. That’s the approach you should take too.”
Jason Fried Quote: “It might seem perverse, but the CEO is usually the last to know. With great power comes great ignorance.”
Jason Fried Quote: “It’s better to have people be happy using someone else’s product than disgruntled using yours.”
Jason Fried Quote: “Working 40 hours a week is plenty. Plenty of time to do great work, plenty of time to be competitive, plenty of time to get the important stuff done.”
Jason Fried Quote: “You just can’t bring your A game to every situation. Knowing when to embrace Good Enough is what gives you the opportunity to be truly excellent when you need to be.”
Jason Fried Quote: “The idea that you’ll instantly move needles because you’ve never tried to move them until now is, well, delusional. Sometimes you get lucky and things are as easy as you had imagined, but that’s rarely the case. Most conversion work, most business-development work, most sales work is a grind – a lot of effort for a little movement. You pile those little movements into a big one eventually, but that fruit is way up at the top of the tree.”
Jason Fried Quote: “The ability to be alone with your thoughts is, in fact, one of the key advantages of working remotely.”
Jason Fried Quote: “There’s simply no getting around it: in hiring for remote-working positions, managers should be ruthless in filtering out poor writers.”
Jason Fried Quote: “Stress never stops at the border of work, either. It bleeds into life. It infects your relationships with your friends, your family, your kids.”
Jason Fried Quote: “It’s almost impossible to work on something and not be tempted to chase all the exciting new what-if and we-could-also ideas that come up. There’s always one more thing it could do, one more improvement it should have. But if you actually want to make progress, you have to narrow as you go.”
Jason Fried Quote: “Once every year we review market rates and issue raises automatically. Our target is to pay everyone at the company at the top 10 percent of the market regardless of their role. So whether you work in customer support or ops or programming or design, you’ll be paid in the top 10 percent for that position.”
Jason Fried Quote: “Release yourself from the 9am-to-5pm mentality. It might take a bit of time and practice to get the hang of working asynchronously with your team, but soon you’ll see that it’s the work – not the clock – that matters.”
Jason Fried Quote: “The scarcity of such face time in remote working situations makes it seem that much more valuable. And as a result, something interesting happens: people don’t waste the time. An awareness of scarcity makes them use it wisely.”
Jason Fried Quote: “What’s our market share? Don’t know, don’t care. It’s irrelevant. Do we have enough customers paying us enough money to cover our costs and generate a profit? Yes. Is that number increasing every year? Yes. That’s good enough for us. Doesn’t matter if we’re 2 percent of the market or 4 percent or 75 percent. What matters is that we have a healthy business with sound economics that work for us. Costs under control, profitable sales.”
Jason Fried Quote: “Just like work expands to fill the time available, work expands to fill the team available.”
Jason Fried Quote: “Without profit, something is always on fire. When companies talk about burn rates, two things are burning: money and people. One you’re burning up, one you’re burning out.”
Jason Fried Quote: “Promises are easy and cheap to make, actual work is hard and expensive.”
Jason Fried Quote: “People can’t get work done at work anymore. That turns life into work’s leftovers. The doggie bag. What’s worse is that long hours, excessive busyness, and lack of sleep have become a badge of honor for many people these days. Sustained exhaustion is not a badge of honor, it’s a mark of stupidity.”
Jason Fried Quote: “When someone takes your time, it doesn’t cost them anything, but it costs you everything.”
Jason Fried Quote: “Stress is passed from organization to employee, from employee to employee, and then from employee to customer.”
Jason Fried Quote: “If you stop thinking that you must change the world, you lift a tremendous burden off yourself and the people around you. There’s no longer this convenient excuse for why it has to be all work all the time. The opportunity to do another good day’s work will come again tomorrow, even if you go home at a reasonable time.”
Jason Fried Quote: “The fear of missing out. It’s the affliction that drives obsessive checking of Twitter feeds, Facebook updates, Instagram stories, WhatsApp groups, and news apps.”
Jason Fried Quote: “Following group chat at work is like being in an all-day meeting with random participants and no agenda.”
Jason Fried Quote: “Not doing something that isn’t worth doing is a wonderful way to spend your time.”
Jason Fried Quote: “In the long run, work is not more important than sleep.”
Jason Fried Quote: “When companies are in the red, employees worry about their jobs. People aren’t stupid – they know that burning cash means the good times won’t last. The possibility of layoffs is always nagging. CVs are always at the ready.”
Jason Fried Quote: “These half-baked, right-in-the-middle-of-something-else new ideas lead to half-finished, abandoned projects that litter the landscape and zap morale.”
Jason Fried Quote: “The quickest way to disappointment is to set unreasonable expectations.”
Jason Fried Quote: “Without a fixed, believable deadline, you can’t work calmly. When you don’t trust the date, or when you think it’s impossible to do everything someone’s telling you to do within a specific period of time, or when someone keeps piling on more work without giving you more time, you work frantically and maniacally. Few things are as demoralizing as working on projects with no end in sight.”
Jason Fried Quote: “Taking someone’s time should be a pain in the ass. Taking many people’s time should be so cumbersome that most people won’t even bother to try it unless it’s REALLY IMPORTANT! Meetings should be a last resort, especially big ones.”
Jason Fried Quote: “The best companies aren’t families. They’re supporters of families. Allies of families. They’re there to provide healthy, fulfilling work environments so that when workers shut their laptops at a reasonable hour, they’re the best husbands, wives, parents, siblings, and children they can be.”
Jason Fried Quote: “What’s worse is when management holds up certain people as having a great “work ethic” because they’re always around, always available, always working. That’s a terrible example of a work ethic and a great example of someone who’s overworked.”
Jason Fried Quote: “We’ve frequently been trapped by things that used to work well but no longer do.”
Jason Fried Quote: “Questions bring options, decrees burn them.”
Jason Fried Quote: “If you want to make a product better, you have to keep tweaking, revising, and iterating. The same thing is true with a company.”
Jason Fried Quote: “Whoever managed to rebrand the typical open-plan office – with all its noise, lack of privacy, and resulting interruptions – as something hip and modern deserves a damn medal from the Committee of Irritating Distractions.”
Jason Fried Quote: “If you can’t fit everything you want to do within 40 hours per week, you need to get better at picking what to do, not work longer hours. Most of what we think we have to do, we don’t have to do at all. It’s a choice, and often it’s a poor one.”
Jason Fried Quote: “Workaholism is a contagious disease.”
Jason Fried Quote: “In almost every situation, the expectation of an immediate response is an unreasonable expectation. Yet with more and more real-time communication tools creeping into daily work – especially instant-messaging tools and group chat – the expectation of an immediate response has become the new normal.”
Jason Fried Quote: “What we do repeatedly hardens into habits. The longer you carry on, the tougher it is to change. All your best intentions about doing the right thing “later” are no match for the power of habits.”
Jason Fried Quote: “But when you think of the company as a product, you ask different questions: Do people who work here know how to use.”
Jason Fried Quote: “Companies that live in such a zero-sum world don’t “earn market share” from a competitor, they “conquer the market.” They don’t just serve their customers, they “capture” them. They “target” customers, employ a sales “force,” hire “headhunters” to find new talent, pick their “battles,” and make a “killing.”
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