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Top 15 John Braddock Quotes (2025 Update)

John Braddock Quote: “Data-Analysis-Decision-Action chain.”
John Braddock Quote: “Without good analysis, we can’t make good decisions. Without good analysis, we can’t even figure out what our options are.”
John Braddock Quote: “The best way to win a zero-sum game is to be good at positive-sum games.”
John Braddock Quote: “Thinking is cheap. Action is expensive.”
John Braddock Quote: “If thinking doesn’t end with action, it’s useless. Taking action is why we think.”
John Braddock Quote: “Inside every Positive-Sum Game, some people have more power than others. Some people make more important decisions than others. Some people decide what the rest of the group will do. Inside every Positive-Sum Game, someone is the boss.”
John Braddock Quote: “Living with ambiguity, as you learn in the CIA, is how you survive. So is good strategy. Good strategy means using thinking tools effectively. Choosing the right option. Making the right decisions.”
John Braddock Quote: “Actions, no matter how small, commit us to a particular path.”
John Braddock Quote: “You’ll notice something interesting about the way scientists think: they don’t start with data. They start with a hypothesis. Then they go to the data.”
John Braddock Quote: “That’s the chain of thinking: D-A-D-A. Getting data leads to analysis. Analysis leads to a decision. A decision leads to an action. Simple. That’s how thinking works.”
John Braddock Quote: “We live in a fog of uncertainty. Good thinking removes some of the fog. Never all of it.”
John Braddock Quote: “If thinking doesn’t end with action, it’s useless.”
John Braddock Quote: “The first question should always be, “What kind of game do they think we’re playing?”
John Braddock Quote: “Because secret data starts a process that leads to certain kinds of action.”
John Braddock Quote: “When you put the two strategies together, it looks like this: The protagonist builds an alliance to defeat the enemy. The enemy builds an alliance to defeat the protagonist.”
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