Top 6 John E. Mackey Quotes (2025 Update)

John E. Mackey Quote: “Resources are limited; creativity is unlimited.”

1. “Resources are limited; creativity is unlimited.”

John E. Mackey Quote: “The longest journey that people must take is the eighteen inches between their heads and their hearts.”

2. “The longest journey that people must take is the eighteen inches between their heads and their hearts.”

3. “This is what we know to be true: business is good because it creates value, it is ethical because it is based on voluntary exchange, it is noble because it can elevate our existence, and it is heroic because it lifts people out of poverty and creates prosperity.”

— John E. Mackey

4. “Just as happiness is best experienced by not aiming for it directly, profits are best achieved by not making them the primary goal of the business.”

— John E. Mackey

5. “Regulations and the size and scope of government have greatly expanded, creating the conditions for the spread of crony capitalism, restricting competition in favor of politically well-connected businesses. Crony capitalism is not capitalism at all, but is seen as such by many because it involves businesspeople.”

— John E. Mackey

6. “This has given a real marketing advantage to companies that have a higher purpose and that are adept at using the tools of marketing not to sell, but rather to add value among people who share their beliefs.12.”

— John E. Mackey

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