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Top 15 Laszlo Bock Quotes (2025 Update)

Laszlo Bock Quote: “If your goals are ambitious and crazy enough, even failure will be a pretty good achievement.”
Laszlo Bock Quote: “Building an exceptional team or institution starts with a founder. But being a founder doesn’t mean starting a new company. It is within anyone’s grasp to be the founder and culture-creator of their own team, whether you are the first employee or joining a company that has existed for decades.”
Laszlo Bock Quote: “All it takes is a belief that people are fundamentally good – and enough courage to treat your people like owners instead of machines. Machines do their jobs; owners do whatever is needed to make their companies and teams successful. People spend.”
Laszlo Bock Quote: “Senior executives shouldn’t be wasting time debating whether the best background color for an ad is yellow or blue. Just run an experiment. This leaves management free to worry about the stuff that is hard to quantify, which is usually a much better use of their time.”
Laszlo Bock Quote: “Ronald Burt, a sociologist at the University of Chicago, has shown that innovation tends to occur in the structural holes between social groups. These could be the gaps between business functional units, teams that tend not to interact, or even the quiet person at the end of the conference table who never says anything. Burt has a delicious way of putting it: “People who stand near the holes in a social structure are at higher risk of having good ideas.”
Laszlo Bock Quote: “The very best people aren’t out there looking for work. Great-performing people are happy and being amply rewarded where they are today. They don’t occur to people as referrals, because why would you bother referring someone who is happy at their current job?”
Laszlo Bock Quote: “The focus on process rather than purpose creates an insidious opportunity for sly employees to manipulate the system.”
Laszlo Bock Quote: “Companies then turn vice into virtue by bragging about how much they spend on training. But since when is spending a measure of quality results? Do people boast, “I’m in great shape – I spent $500 on my gym membership this month?” The presence of a huge training budget is not evidence that you’re investing in your people. It’s evidence that you failed to hire the right people to begin with.”
Laszlo Bock Quote: “If you’re achieving all your goals, you’re not setting them aggressively enough.”
Laszlo Bock Quote: “Ujjwal Singh, Steve Crossan, and Abdel Karim Mardini partnered with engineers from Twitter following the Egyptian government’s shutdown of the Internet in early 2011 to create Speak2Tweet, a product that takes messages from a voice mailbox and transcribes them into Tweets broadcast around the world.35 This gave Egyptians a way to communicate en masse with the world and, by dialing into the voice mailbox, to listen to one another.”
Laszlo Bock Quote: “The pedigree of your college education matters far less than what you have accomplished.”
Laszlo Bock Quote: “How many people would you trade for your very best performer? If the number is more than five, you’re probably underpaying your best person. And if it’s more than ten, you’re almost certainly underpaying.”
Laszlo Bock Quote: “But without state-approved syllabi and standardized testing, my education can only go so far.”
Laszlo Bock Quote: “We have an embarrassingly simple solution. Never have the conversations at the same time. Annual reviews happen in November, and pay discussions happen a month later. Everyone at Google is eligible for stock grants, but those decisions are made a further six months down the line.”
Laszlo Bock Quote: “Work is far less meaningful and pleasant than it needs to be because well-intentioned leaders don’t believe, on a primal level, that people are good. Organizations build immense bureaucracies to control their people. These control structures are an admission that people can’t be trusted. Or at best, they suggest that one’s baser nature can be controlled and channeled by some enlightened figure with the wisdom to know what is best.”
Laszlo Bock Quote: “So what is Adam’s insight? Having workers meet the people they are helping is the greatest motivator, even if they only meet for a few minutes. It imbues one’s work with a significance that transcends careerism or money.”
Laszlo Bock Quote: “When people gather together in unexpected ways, it inevitably spurs innovation – the third goal driving our programs. Amazon lists 54,950 books on innovation for sale, presenting many competing and often conflicting theories. Google, of course, has a number of approaches, but the most salient one is the way we use our benefits and also our environment to increase the number of “moments of serendipity” that spark creativity.”
Laszlo Bock Quote: “And if people shoot for the starts and only hit the moon, don’t treat them too harshly. Ease the pain of failure to leave room for learning. As Larry often says: If your goals are ambitious and crazy enough, even failure will be a pretty good achievement.”
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