Top 20 Martin Lindstrom Quotes (2024 Update)

1. “A global brand building strategy is, in reality, a local plan for every market.”

— Martin Lindstrom

Martin Lindstrom Quote: “If you want to understand how animals live, you don’t go to the zoo, you go to the jungle.”

2. “If you want to understand how animals live, you don’t go to the zoo, you go to the jungle.”

— Martin Lindstrom

3. “When we brand things, our brains perceive them as more special and valuable than they actually are.”

— Martin Lindstrom

Martin Lindstrom Quote: “Roughly 21,000 new brands are introduced worldwide per year, yet history tells us that more than 90% of them are gone from the shelf a year later.”

4. “Roughly 21,000 new brands are introduced worldwide per year, yet history tells us that more than 90% of them are gone from the shelf a year later.”

— Martin Lindstrom

Martin Lindstrom Quote: “As LEGO found out more than a decade ago, the question “What are you most proud of?” can yield surprising and transformative answers.”

5. “As LEGO found out more than a decade ago, the question “What are you most proud of?” can yield surprising and transformative answers.”

— Martin Lindstrom

6. “If marketers could uncover what is going on in our brains that makes us choose one brand over another-what information passes through our brain’s filter and what information doesn’t-well, that would be key to truly building brands of the future.”

— Martin Lindstrom

7. “Brand handling synergy means developing and communicating your company’s values and identity consistently.”

— Martin Lindstrom

8. “Every successful brand stands for something more than itself, and that thing is emotional. A great brand promises hope, the contagion of coolness, or desirability, or love, or romance, or acceptance, or luxury, or youth, or sophistication, or high-quality technology.”

— Martin Lindstrom

Martin Lindstrom Quote: “BRICS nations – a widely used acronym referring to the developing countries of Brazil, Russia, India, China and South Africa – are often treated as indistinguishable, but nothing could be further from reality.”

9. “BRICS nations – a widely used acronym referring to the developing countries of Brazil, Russia, India, China and South Africa – are often treated as indistinguishable, but nothing could be further from reality.”

— Martin Lindstrom

Martin Lindstrom Quote: “No matter how insignificant it may first appear, everything in life tells a story. As.”

10. “No matter how insignificant it may first appear, everything in life tells a story. As.”

— Martin Lindstrom

Martin Lindstrom Quote: “Paris Syndrome” affects roughly a dozen Japanese tourists every year, who arrive in Paris bearing romantic expectations of the French capital, but end up hospitalized “when they discover that Parisians can be rude, or the city does not meet their expectations,” adding, “The experience can apparently be too stressful for some and they suffer a psychiatric breakdown.”

11. “Paris Syndrome” affects roughly a dozen Japanese tourists every year, who arrive in Paris bearing romantic expectations of the French capital, but end up hospitalized “when they discover that Parisians can be rude, or the city does not meet their expectations,” adding, “The experience can apparently be too stressful for some and they suffer a psychiatric breakdown.”

— Martin Lindstrom

Martin Lindstrom Quote: “According to a study published in the Journal of Family Psychology, “In families with predictable routines, children had fewer respiratory illnesses and better overall health, and they performed better in elementary school.” The article added that rituals have a greater effect on emotional health, and that in families with strong rituals adolescents “reported a stronger sense of self, couples reported happier marriages and children had greater interaction with their grandparents.”6 A.”

12. “According to a study published in the Journal of Family Psychology, “In families with predictable routines, children had fewer respiratory illnesses and better overall health, and they performed better in elementary school.” The article added that rituals have a greater effect on emotional health, and that in families with strong rituals adolescents “reported a stronger sense of self, couples reported happier marriages and children had greater interaction with their grandparents.”6 A.”

— Martin Lindstrom

Martin Lindstrom Quote: “Westerners who’ve never traveled abroad don’t realize the extent to which American movies and actors, and Hollywood imagery, dominate overseas cinemas and markets.”

13. “Westerners who’ve never traveled abroad don’t realize the extent to which American movies and actors, and Hollywood imagery, dominate overseas cinemas and markets.”

— Martin Lindstrom

Martin Lindstrom Quote: “Desire is always linked to a story, and to a gap that needs to be filled: a yearning that intrudes, agitates and motivates human behavior both consciously and unconsciously.”

14. “Desire is always linked to a story, and to a gap that needs to be filled: a yearning that intrudes, agitates and motivates human behavior both consciously and unconsciously.”

— Martin Lindstrom

Martin Lindstrom Quote: “But to be honest, I didn’t share these ethical concerns.”

15. “But to be honest, I didn’t share these ethical concerns.”

— Martin Lindstrom

Martin Lindstrom Quote: “Visit any comedy club, or watch Bridesmaids, Curb Your Enthusiasm, The Simpsons, South Park, Family Guy or Louis CK’s routines on YouTube, and you’ll realize that Americans pay comedians millions of dollars to talk about things most of them have felt, or thought, but never said in public. In.”

16. “Visit any comedy club, or watch Bridesmaids, Curb Your Enthusiasm, The Simpsons, South Park, Family Guy or Louis CK’s routines on YouTube, and you’ll realize that Americans pay comedians millions of dollars to talk about things most of them have felt, or thought, but never said in public. In.”

— Martin Lindstrom

Martin Lindstrom Quote: “In general, we hang things – paintings, posters, mirrors – at the height where we best appreciate them. A painting is always slightly higher than the direct approach. We hang mirrors in such a way that we take in our faces, hair, neck and shoulders.”

17. “In general, we hang things – paintings, posters, mirrors – at the height where we best appreciate them. A painting is always slightly higher than the direct approach. We hang mirrors in such a way that we take in our faces, hair, neck and shoulders.”

— Martin Lindstrom

Martin Lindstrom Quote: “In some instances, I’ve found that executives don’t even use their own products.”

18. “In some instances, I’ve found that executives don’t even use their own products.”

— Martin Lindstrom

Martin Lindstrom Quote: “On a larger cultural level, where we live also determines our timeliness. For example, in Australia, you can be assured that your guests will show up thirty minutes late, often with friends in tow that they haven’t told you about. In Switzerland, guests are always on time, and if they plan on being five minutes late, they will let you know. Japanese guests will show up a half hour before they are supposed to, and in Israel, they will be forty-five minutes late. Our.”

19. “On a larger cultural level, where we live also determines our timeliness. For example, in Australia, you can be assured that your guests will show up thirty minutes late, often with friends in tow that they haven’t told you about. In Switzerland, guests are always on time, and if they plan on being five minutes late, they will let you know. Japanese guests will show up a half hour before they are supposed to, and in Israel, they will be forty-five minutes late. Our.”

— Martin Lindstrom

Martin Lindstrom Quote: “Indian children are more likely to be malnourished than children from Zimbabwe, Somalia and the Democratic Republic of Congo, Africa’s three poorest countries,1 and in Delhi, nearly 5 million school-aged children have irreversible lung damage from that city’s air quality, which is twice as bad as Beijing’s.2.”

20. “Indian children are more likely to be malnourished than children from Zimbabwe, Somalia and the Democratic Republic of Congo, Africa’s three poorest countries,1 and in Delhi, nearly 5 million school-aged children have irreversible lung damage from that city’s air quality, which is twice as bad as Beijing’s.2.”

— Martin Lindstrom

Martin Lindstrom Quote: “When you surrender to apprehension, or worry, or nerves, you effectively place a filter over your senses and are no longer able to see what’s right in front of you.”

21. “When you surrender to apprehension, or worry, or nerves, you effectively place a filter over your senses and are no longer able to see what’s right in front of you.”

— Martin Lindstrom

Martin Lindstrom Quote: “When people cry, it creates a “bookmark” in their brains – it is a moment, or experience, they are unlikely to forget.”

22. “When people cry, it creates a “bookmark” in their brains – it is a moment, or experience, they are unlikely to forget.”

— Martin Lindstrom

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