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Top 3 Nick Kolenda Quotes (2025 Update)

Nick Kolenda Quote: “If you want people to perceive something more favorably, you should convey high expectations because those expectations will become a lens that will mold their perception.”
Nick Kolenda Quote: “Website aesthetics are crucial for a number of reasons. First, people use aesthetics as a heuristic for quality; if your website is aesthetically pleasing, they’ll assume your content is above average, and vice versa. This benefit leads to a second benefit: aesthetics will influence website visitors to actually evaluate your content, a decision that’s usually made within 50 milliseconds.”
Nick Kolenda Quote: “In order to create the greatest change in your target’s attitude, you need “insufficient justification” – your incentive must be small or nonexistent so that your target attributes his compliance toward a genuine desire to comply, not toward a desire to receive the external reward.”
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