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Top 4 Phil Dusenberry Quotes (2025 Update)

Phil Dusenberry Quote: “In the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials.”
Phil Dusenberry Quote: “The work, the work, the work. This is what the business is all about. This is the fun, the glory, the pleasure. It’s the only true measure of an agency. In the absence of great work, nothing else matters.”
Phil Dusenberry Quote: “A brand is nothing but an expression of the consumer’s loyalty and trust.”
Phil Dusenberry Quote: “I have always believed that writing advertisements is the second most profitable form of writing. The first, of course, is ransom notes...”
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