Top 2 Shlomo Benartzi Quotes (2024 Update)

Shlomo Benartzi Quote: “There is a larger lesson here: we need to treat attention as a literal resource.”

1. “There is a larger lesson here: we need to treat attention as a literal resource.”

2. “The lesson is simple: human attention has become the sweet crude oil of the twenty-first century. If you can control the levers of human attention, then you can essentially charge whatever you’d like.”

— Shlomo Benartzi

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