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Top 15 Brian Wansink Quotes (2025 Update)

Brian Wansink Quote: “We can turn the food in our life from being a temptation or a regret to something we guiltlessly enjoy. We can move from mindless overeating to mindless better eating.”

1. “We can turn the food in our life from being a temptation or a regret to something we guiltlessly enjoy. We can move from mindless overeating to mindless better eating.”

— Brian Wansink

Brian Wansink Quote: “Is It Baby Fat or Real Fat? The answer partly depends on the parents. A study of 854 Washington State children under three years old showed that a child is nearly three times as likely to grow up obese if one of his parents is obese. If you’re overweight, your child has a 65–75 percent chance of growing up to be overweight. So, is that little paunch on your fourth grader baby fat? Not if you’re sporting the same paunch.”

2. “Is It Baby Fat or Real Fat? The answer partly depends on the parents. A study of 854 Washington State children under three years old showed that a child is nearly three times as likely to grow up obese if one of his parents is obese. If you’re overweight, your child has a 65–75 percent chance of growing up to be overweight. So, is that little paunch on your fourth grader baby fat? Not if you’re sporting the same paunch.”

— Brian Wansink

Brian Wansink Quote: “The best diet is the one you don’t know you’re on.”

3. “The best diet is the one you don’t know you’re on.”

— Brian Wansink

Brian Wansink Quote: “People eat more when you give them a bigger container. Period.”

4. “People eat more when you give them a bigger container. Period.”

— Brian Wansink

Brian Wansink Quote: “There’s only one thing that’s strong enough to defeat the tyranny of the moment. Habit.”

5. “There’s only one thing that’s strong enough to defeat the tyranny of the moment. Habit.”

— Brian Wansink

Brian Wansink Quote: “In one study, people who listened to a lunchtime radio mystery show ate 15 percent more than those who didn’t. The basic rule: distractions of all kinds make us eat, forget how much we eat, and extend how long we eat – even when we’re not hungry.”

6. “In one study, people who listened to a lunchtime radio mystery show ate 15 percent more than those who didn’t. The basic rule: distractions of all kinds make us eat, forget how much we eat, and extend how long we eat – even when we’re not hungry.”

— Brian Wansink

Brian Wansink Quote: “People were almost twice as likely to reach for a comfort food when they were happy than when they were sad.”

7. “People were almost twice as likely to reach for a comfort food when they were happy than when they were sad.”

— Brian Wansink

Brian Wansink Quote: “Serving sizes start to make sense only when foods are individually packaged.”

8. “Serving sizes start to make sense only when foods are individually packaged.”

— Brian Wansink

Brian Wansink Quote: “Beware of the health halo. The better the food, the worse the extras. People eating ‘low-fat’ granola ate 21 percent more calories, and those eating ‘healthy’ at Subway rewarded themselves by ordering cheese, mayo, chips, and cookies. Who really overeats – the guy who knows he’s eating 710 calories at McDonald’s, or the woman who thinks she’s eating a 350-calorie Subway meal that actually contains 500 calories?”

9. “Beware of the health halo. The better the food, the worse the extras. People eating ‘low-fat’ granola ate 21 percent more calories, and those eating ‘healthy’ at Subway rewarded themselves by ordering cheese, mayo, chips, and cookies. Who really overeats – the guy who knows he’s eating 710 calories at McDonald’s, or the woman who thinks she’s eating a 350-calorie Subway meal that actually contains 500 calories?”

— Brian Wansink

Brian Wansink Quote: “Just as we can’t tell how much we’ve eaten simply by relying on internal cues, we can’t really tell how much we’ve gained or lost without some external benchmark.”

10. “Just as we can’t tell how much we’ve eaten simply by relying on internal cues, we can’t really tell how much we’ve gained or lost without some external benchmark.”

— Brian Wansink

Brian Wansink Quote: “As long as we believe it is food that causes us to overeat, we are lost. Television, friends, and weather seem pretty unrelated to what we eat. That’s why they have such a powerful effect on us.”

11. “As long as we believe it is food that causes us to overeat, we are lost. Television, friends, and weather seem pretty unrelated to what we eat. That’s why they have such a powerful effect on us.”

— Brian Wansink

Brian Wansink Quote: “In other words, volume trumps calories. We eat the volume we want, not the calories we want.”

12. “In other words, volume trumps calories. We eat the volume we want, not the calories we want.”

— Brian Wansink

Brian Wansink Quote: “It’s about as close to an established fact as things get in the social sciences: People who watch a lot of TV are more likely to be overweight than people who don’t.”

13. “It’s about as close to an established fact as things get in the social sciences: People who watch a lot of TV are more likely to be overweight than people who don’t.”

— Brian Wansink

Brian Wansink Quote: “If a wave of veganism washed over the land, in six months there would be Broccoli Kings, Taco Bell Peppers, and McTofu Drive-Thrus.”

14. “If a wave of veganism washed over the land, in six months there would be Broccoli Kings, Taco Bell Peppers, and McTofu Drive-Thrus.”

— Brian Wansink

Brian Wansink Quote: “Yet the heavier a person was – American or French – the more they relied on external cues to tell them when to stop eating and the less they relied on whether they felt full.13.”

15. “Yet the heavier a person was – American or French – the more they relied on external cues to tell them when to stop eating and the less they relied on whether they felt full.13.”

— Brian Wansink

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