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Eric Ries Quotes

Eric Ries Quote: “A pivot is a change in strategy without a change in vision.”
Eric Ries Quote: “The only way to win is to learn faster than anyone else.”
Eric Ries Quote: “Lean thinking defines value as providing benefit to the customer; anything else is waste.”
Eric Ries Quote: “Think big. Start small. Scale fast.”
Eric Ries Quote: “If you cannot fail, you cannot learn.”
Eric Ries Quote: “We must learn what customers really want, not what they say they want or what we think they should want.”
Eric Ries Quote: “A startup is a human institution designed to deliver a new product or service under conditions of extreme uncertainty.”
Eric Ries Quote: “The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.”
Eric Ries Quote: “As you consider building your own minimum viable product, let this simple rule suffice: remove any feature, process, or effort that does not contribute directly to the learning you seek.”
Eric Ries Quote: “Success is not delivering a feature; success is learning how to solve the customer’s problem.”
Eric Ries Quote: “The lean startup method is not about cost, it is about speed.”
Eric Ries Quote: “Meritocracy is a good thing. Whenever possibly, people should be judged based on their work and results, not superficial qualities.”
Eric Ries Quote: “In a startup, both the problem and solution are unknown.”
Eric Ries Quote: “Using the Lean Startup approach, companies can create order not chaos by providing tools to test a vision continuously.”
Eric Ries Quote: “In the old economy, it was all about having the answers. But in today’s dynamic, lean economy, it’s more about asking the right questions. A More Beautiful Question is about figuring out how to ask, and answer, the questions that can lead to new opportunities and growth.”
Eric Ries Quote: “What if we found ourselves building something that nobody wanted? In that case what did it matter if we did it on time and on budget?”
Eric Ries Quote: “If you don’t know who your customer is, you don’t know what quality is.”
Eric Ries Quote: “Reading is good, action is better.”
Eric Ries Quote: “The goal of every startup experiment is to discover how to build a sustainable business around that vision.”
Eric Ries Quote: “The lesson of the MVP is that any additional work beyond what was required to start learning is waste, no matter how important it might have seemed at the time.”
Eric Ries Quote: “Innovation is a bottoms-up, decentralized, and unpredictable thing, but that doesn’t mean it cannot be managed.”
Eric Ries Quote: “Better to have bad news that’s true than good news we made up.”
Eric Ries Quote: “Learning is the essential unit of progress for startups.”
Eric Ries Quote: “This is one of the most important lessons of the scientific method: if you cannot fail, you cannot learn.”
Eric Ries Quote: “If the plan is to see what happens, a team is guaranteed to succeed – at seeing what happens – but won’t necessarily gain validated learning – If you cannot fail, you cannot learn.”
Eric Ries Quote: “Customers don’t care how much time something takes to build. They care only if it serves their needs.”
Eric Ries Quote: “Don’t be in a rush to get big. Be in a rush to have a great product.”
Eric Ries Quote: “When in doubt, simplify.”
Eric Ries Quote: “The ability to learn faster from customers is the essential competitive advantage that startups must possess.”
Eric Ries Quote: “The only person who can put you out of business, in the early days, is yourself.”
Eric Ries Quote: “A solid process lays the foundation for a healthy culture, one where ideas are evaluated by merit and not by job title.”
Eric Ries Quote: “Every startup has a chance to change the world, by bringing not just a new product, but an entirely new institution into existence.”
Eric Ries Quote: “Progress in manufacturing is measured by the production of high quality goods. The unit of progress for Lean Startups is validated learning-a rigorous method for demonstrating progress when one is embedded in the soil of extreme uncertainty.”
Eric Ries Quote: “The biggest start-up successes – from Henry Ford to Bill Gates to Mark Zuckerberg – were pioneered by people from solidly middle-class backgrounds. These founders were not wealthy when they began. They were hungry for success, but knew they had a solid support system to fall back on if they failed.”
Eric Ries Quote: “Learning to see waste and then systematically eliminate it has allowed lean companies such as Toyota to dominate entire industries.”
Eric Ries Quote: “Failure is a prerequisite to learning.”
Eric Ries Quote: “Should this product be built?” and “Can we build a sustainable business around this set of products and services?” To answer those questions, we need a method for systematically breaking down a business plan into its component parts and testing each part empirically.”
Eric Ries Quote: “Vanity metrics are the numbers you want to publish on TechCrunch to make your competitors feel bad.”
Eric Ries Quote: “All innovation begins with vision. It’s what happens next that is critical.”
Eric Ries Quote: “Zero invites imagination, but small numbers invite questions about whether large numbers will ever materialize.”
Eric Ries Quote: “The Toyota Way.”

41. “The Toyota Way.

Eric Ries

Eric Ries Quote: “Our educational system is not preparing people for the 21st Century. Failure is an essential part of entrepreneurship. If you work hard, you can get an ‘A’ pretty much guaranteed, but in entrepreneurship, that’s not how it works.”
Eric Ries Quote: “If we stopped wasting people’s time, what would they do with it?”
Eric Ries Quote: “The hardest part is the grueling work of constantly being wrong.”
Eric Ries Quote: “The way forward is to learn to see every startup in any industry as a grand experiment.”
Eric Ries Quote: “If we do not know who the customer is, we do not know what quality is.”
Eric Ries Quote: “Except in very narrow cases, where there’s breakthrough science that needs patent production, worrying about competitors is a waste of time. If you can’t out iterate someone who is trying to copy you, you’re toast anyway.”
Eric Ries Quote: “Entrepreneurship is not really building a product, it’s not having an idea, it’s not being in the right place at the right time. It’s fundamentally company building.”
Eric Ries Quote: “As an entrepreneur, I knew that if my company failed, I could always try again. So I often felt that the only real risk of true financial ruin came from the possibility of a serious illness that either exceeded my insurance plans lifetime limits, or was not covered due to rescission.”
Eric Ries Quote: “Only 5 percent of entrepreneurship is the big idea, the business model, the whiteboard strategizing, and the splitting up of the spoils. The other 95 percent is the gritty work that is measured by innovation accounting: product prioritization decisions, deciding which customers to target or listen to, and having the courage to subject a grand vision to constant testing and feedback.”
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