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Today’s smart marketers don’t sell products; they sell benefit packages. They don’t sell purchase value only; they sell use value.

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Philip Kotler Quote: “Today’s smart marketers don’t sell products; they sell benefit packages. They don’t sell purchase value only; they sell use value.”

“Today’s smart marketers don’t sell products; they sell benefit packages. They don’t sell purchase value only; they sell use value.”

Philip Kotler

Philip Kotler Quote: “Today’s smart marketers don’t sell products; they sell benefit packages. They don’t sell purchase value only; they sell use value.”
Philip Kotler Quote: “Today’s smart marketers don’t sell products; they sell benefit packages. They don’t sell purchase value only; they sell use value.”
Philip Kotler Quote: “Today’s smart marketers don’t sell products; they sell benefit packages. They don’t sell purchase value only; they sell use value.”
Philip Kotler Quote: “Today’s smart marketers don’t sell products; they sell benefit packages. They don’t sell purchase value only; they sell use value.”
Philip Kotler Quote: “Today’s smart marketers don’t sell products; they sell benefit packages. They don’t sell purchase value only; they sell use value.”
Philip Kotler Quote: “Today’s smart marketers don’t sell products; they sell benefit packages. They don’t sell purchase value only; they sell use value.”
Philip Kotler Quote: “Today’s smart marketers don’t sell products; they sell benefit packages. They don’t sell purchase value only; they sell use value.”
Philip Kotler Quote: “Today’s smart marketers don’t sell products; they sell benefit packages. They don’t sell purchase value only; they sell use value.”
Philip Kotler Quote: “Today’s smart marketers don’t sell products; they sell benefit packages. They don’t sell purchase value only; they sell use value.”
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