Top 500 Brian Tracy Quotes (2025 Update)
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101. “Remember, you only have to succeed the last time.”

— Brian Tracy

102. “It is not what you say or hope or wish or intend but only what you do that counts. Your choices tell you unerringly who you really are.”

— Brian Tracy

103. “The biggest mistake you could ever make is to think you work for anyone but yourself.”

— Brian Tracy

104. “In the sales profession, the real work begins after the sale is made.”

— Brian Tracy

105. “You are not what you think you are, but what you THINK, you ARE.”

— Brian Tracy

106. “Success can lead to complacency, and complacency is the greatest enemy of success.”

— Brian Tracy

107. “Be prepared to ride the cycles and trends of life; success is never permanent, and failure is never final.”

— Brian Tracy

108. “Welcome the challenges. Look for the opportunities in every situation to learn and grow in wisdom.”

— Brian Tracy

109. “Your ability to get along well with others will determine your happiness and success as much as any other factor.”

— Brian Tracy

110. “Fast tempo is essential for success; do it, fix it, try it!”

— Brian Tracy

111. “Follow up and follow through until the task is completed, the prize won.”

— Brian Tracy

112. “You can make excuses or you can make progress. You choose.”

— Brian Tracy

113. “A goal that is not in writing is like cigarette smoke: It drifts away and disappears. It is vague and insubstantial. It has no force, effect, or power. But a written goal becomes something that you can see, touch, read, and modify if necessary.”

— Brian Tracy

114. “Every act of self-discipline increases your confidence, trust, and belief in yourself and your abilities.”

— Brian Tracy

115. “Your choice of people to associate with, both personally and business-wise, is one of the most important choices you make. If you associate with turkeys, you will never fly with the eagles.”

— Brian Tracy

116. “Economists say the inability to delay gratification is a primary predictor of economic failure in life.”

— Brian Tracy

117. “If you’re unhappy, what is it in your life that you’re not facing?”

— Brian Tracy

118. “Entrepreneurial leadership requires the ability to move quickly when opportunity presents itself.”

— Brian Tracy

119. “In a time of rapid change, standing still is the most dangerous course of action.”

— Brian Tracy

120. “Telling is not selling. Only asking questions is selling.”

— Brian Tracy

121. “Optimism is the one quality more associated with success and happiness than any other.”

— Brian Tracy

122. “One of the things we know is that you cannot motivate other people, but you can remove the obstacles that stop them from motivating themselves. All motivation is self-motivation.”

— Brian Tracy

123. “Your current situations or problems have been sent to you to teach you valuable lessons for success and happiness. What are they?”

— Brian Tracy

124. “Sometimes we need to let go of things in our lives to make room for better things. Stress less and live more. Don’t waste your energy, when you have the choice to be happy.”

— Brian Tracy

125. “The fastest way to improve your relationships is to make others feel important in every way possible.”

— Brian Tracy

126. “Integrity is the most valuable and respected quality of leadership. Always keep your word.”

— Brian Tracy

127. “Good habits are hard to develop but easy to live with; bad habits are easy to develop but hard to live with. The habits you have and the habits that have you will determine almost everything you achieve or fail to achieve.”

— Brian Tracy

128. “Lack of planning is the cause of most failures.”

— Brian Tracy

129. “Every positive change in your life begins with a clear, unequivocaldecision that you are going to either do something or stop doing something.”

— Brian Tracy

130. “Activity equals results. If you want to increase your success, increase your activity. Increase contact with customers. The more people you contact, the higher your sales will be because of the law of probabilities.”

— Brian Tracy

131. “Fear and self-doubt have always been the greatest enemies of human potential.”

— Brian Tracy

132. “Be intensely result-oriented in everything you do. This is a key characteristic of high performers.”

— Brian Tracy

133. “Leadership is the ability to get extraordinary achievement from ordinary people.”

— Brian Tracy

134. “Act as if you were already the person you want most to be.”

— Brian Tracy

135. “Dress for success. Image is very important. People judge you by the way you look on the outside.”

— Brian Tracy

136. “The value of a relationship is in direct proportion to the time that you invest in the relationship.”

— Brian Tracy

137. “Everything that you do or say that raises the self-esteem of another raises yours as well.”

— Brian Tracy

138. “Concentrate on the activities of prospecting, presenting and following-up; the sales will take care of themselves.”

— Brian Tracy

139. “Flexibility in a time of great change is a vital quality of leadership.”

— Brian Tracy

140. “Perhaps the very best question that you can memorize and repeat, over and over, is, ‘what is the most valuable use of my time right now?’”

— Brian Tracy

141. “Continually push yourself out of your comfort zone. Push yourself to stretch as you try new things each day.”

— Brian Tracy

142. “Most great fortunes are built slowly. They are based on the principle of compound interest, what Albert Einstein called, “The greatest power in the universe.””

— Brian Tracy

143. “The solution to the problems of marriage and parenting is simple. Spend more time with the people you care about the most.”

— Brian Tracy

144. “Any goal can be achieved if you break it down into enough small parts.”

— Brian Tracy

145. “Goals in writing are dreams with deadlines.”

— Brian Tracy

146. “Focus on your strengths.”

— Brian Tracy

147. “Develop an ‘attitude of gratitude.’ Say thank you to everyone you meet for everything they do for you.”

— Brian Tracy

148. “The price of success must be paid in full, in advance.”

— Brian Tracy

149. “Intense, burning desire is the motivational force that enables you to overcome any obstacle and achieve almost any goal.”

— Brian Tracy

150. “All skills are learnable.”

— Brian Tracy