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Top 350 Sun Tzu Quotes (2025 Update)

Sun Tzu Quote: “Let your plans be dark and impenetrable as night, and when you move, fall like a thunderbolt.”

1. “Let your plans be dark and impenetrable as night, and when you move, fall like a thunderbolt.”

Featured in: Strategy Quotes, Taking Action Quotes, Warrior Quotes, Fighting Quotes

Sun Tzu Quote: “You have to believe in yourself. ”

2. “You have to believe in yourself. ”

Sun Tzu Quote: “The supreme art of war is to subdue the enemy without fighting.”

3. “The supreme art of war is to subdue the enemy without fighting.”

Featured in: Strategy Quotes, Fighting Quotes, Wise Quotes, Victory Quotes

Sun Tzu Quote: “Appear weak when you are strong, and strong when you are weak.”

4. “Appear weak when you are strong, and strong when you are weak.”

Featured in: Strategy Quotes, Fighting Quotes

Sun Tzu Quote: “Opportunities multiply as they are seized.”

5. “Opportunities multiply as they are seized.”

Sun Tzu Quote: “Every battle is won before it is fought.”

6. “Every battle is won before it is fought.”

Featured in: Interesting Quotes, Strategy Quotes, Winning Quotes, Preparation Quotes

Sun Tzu Quote: “To know your enemy, you must become your enemy.”

7. “To know your enemy, you must become your enemy.”

Featured in: Fighting Quotes, Competition Quotes

Sun Tzu Quote: “In the midst of chaos, there is also opportunity.”

8. “In the midst of chaos, there is also opportunity.”

Featured in: Opportunity Quotes, Military Quotes, Challenges Quotes

Sun Tzu Quote: “If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.”

9. “If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.”

Featured in: Strategy Quotes, Meaningful Quotes, Winning Quotes, Warrior Quotes

Sun Tzu Quote: “Victory comes from finding opportunities in problems.”

10. “Victory comes from finding opportunities in problems.”

Featured in: Opportunity Quotes, Victory Quotes

Sun Tzu Quote: “If you wait by the river long enough, the bodies of your enemies will float by.”

11. “If you wait by the river long enough, the bodies of your enemies will float by.”

Sun Tzu Quote: “The greatest victory is that which requires no battle.”

12. “The greatest victory is that which requires no battle.”

Featured in: Famous Quotes, Strategy Quotes, Military Quotes, Victory Quotes

Sun Tzu Quote: “When you surround an army, leave an outlet free. Do not press a desperate foe too hard.”

13. “When you surround an army, leave an outlet free. Do not press a desperate foe too hard.”

Featured in: Strategy Quotes, Warrior Quotes, Military Quotes, Fighting Quotes

Sun Tzu Quote: “One mark of a great soldier is that he fight on his own terms or fights not at all.”

14. “One mark of a great soldier is that he fight on his own terms or fights not at all.”

Sun Tzu Quote: “Treat your men as you would your own beloved sons. And they will follow you into the deepest valley.”

15. “Treat your men as you would your own beloved sons. And they will follow you into the deepest valley.”

Featured in: Warrior Quotes, Military Quotes, Quotes About War

Sun Tzu Quote: “If he sends reinforcements everywhere, he will everywhere be weak.”

16. “If he sends reinforcements everywhere, he will everywhere be weak.”

Featured in: Strategy Quotes, Warrior Quotes, Fighting Quotes

Sun Tzu Quote: “Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.”

17. “Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.”

Featured in: Famous Quotes, Strategy Quotes, Military Quotes, Fighting Quotes

Sun Tzu Quote: “Victory is reserved for those who are willing to pay its price.”

18. “Victory is reserved for those who are willing to pay its price.”

Featured in: Motivational Bodybuilding Quotes

Sun Tzu Quote: “All is fair in love and war.”

19. “All is fair in love and war.”

Sun Tzu Quote: “Know yourself and you will win all battles.”

20. “Know yourself and you will win all battles.”

Featured in: Famous Quotes, Winning Quotes, Fighting Quotes, Struggle Quotes

Sun Tzu Quote: “All warfare is based on deception. Hence, when we are able to attack, we must seem unable; when using our forces, we must appear inactive; when we are near, we must make the enemy believe we are far away; when far away, we must make him believe we are near.”

21. “All warfare is based on deception. Hence, when we are able to attack, we must seem unable; when using our forces, we must appear inactive; when we are near, we must make the enemy believe we are far away; when far away, we must make him believe we are near.”

Featured in: Famous Quotes, Strategy Quotes, Warrior Quotes, Fighting Quotes

Sun Tzu Quote: “So in war, the way is to avoid what is strong, and strike at what is weak.”

22. “So in war, the way is to avoid what is strong, and strike at what is weak.”

Featured in: Strategy Quotes, Warrior Quotes, Fighting Quotes, Art of War Quotes

Sun Tzu Quote: “Engage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait for the extraordinary moment – that which they cannot anticipate.”

23. “Engage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait for the extraordinary moment – that which they cannot anticipate.”

Sun Tzu Quote: “Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.”

24. “Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.”

Featured in: Winning Quotes, Military Quotes, Fighting Quotes, Peace Quotes

Sun Tzu Quote: “Plan for what is difficult when it is easy, do what is great when it is small.”

25. “Plan for what is difficult when it is easy, do what is great when it is small.”

Featured in: Strategy Quotes, Warrior Quotes, Preparation Quotes, Military Quotes

Sun Tzu Quote: “Be extremely subtle, even to the point of formlessness. Be extremely mysterious, even to the point of soundlessness. Thereby, you can be the director of the opponent’s fate.”

26. “Be extremely subtle, even to the point of formlessness. Be extremely mysterious, even to the point of soundlessness. Thereby, you can be the director of the opponent’s fate.”

Featured in: Strategy Quotes, Warrior Quotes, Fighting Quotes, Competition Quotes

Sun Tzu Quote: “The opportunity of defeating the enemy is provided by the enemy himself.”

27. “The opportunity of defeating the enemy is provided by the enemy himself.”

Featured in: Warrior Quotes, Military Quotes, Fighting Quotes, Victory Quotes

Sun Tzu Quote: “Even the finest sword plunged into salt water will eventually rust.”

28. “Even the finest sword plunged into salt water will eventually rust.”

Sun Tzu Quote: “Those who are victorious plan effectively and change decisively. They are like a great river that maintains its course but adjusts its flow.”

29. “Those who are victorious plan effectively and change decisively. They are like a great river that maintains its course but adjusts its flow.”

Sun Tzu Quote: “The nature of war is constant change.”

30. “The nature of war is constant change.”

Featured in: Fighting Quotes

Sun Tzu Quote: “Move swift as the Wind and closely-formed as the Wood. Attack like the Fire and be still as the Mountain.”

31. “Move swift as the Wind and closely-formed as the Wood. Attack like the Fire and be still as the Mountain.”

Featured in: Strategy Quotes, Military Quotes, Fighting Quotes, Victory Quotes

Sun Tzu Quote: “A battle avoided cannot be lost.”

32. “A battle avoided cannot be lost.”

Sun Tzu Quote: “Build your opponent a golden bridge to retreat across.”

33. “Build your opponent a golden bridge to retreat across.”

Sun Tzu Quote: “He who wishes to fight must first count the cost.”

34. “He who wishes to fight must first count the cost.”

Featured in: Fighting Quotes

Sun Tzu Quote: “Supreme excellence consists of breaking the enemy’s resistance without fighting.”

35. “Supreme excellence consists of breaking the enemy’s resistance without fighting.”

Featured in: Strategy Quotes, Fighting Quotes, Victory Quotes

Sun Tzu Quote: “If the mind is willing, the flesh could go on and on without many things.”

36. “If the mind is willing, the flesh could go on and on without many things.”

Sun Tzu Quote: “Know thyself, know thy enemy.”

37. “Know thyself, know thy enemy.”

Featured in: Short Quotes, Fighting Quotes, Competition Quotes

Sun Tzu Quote: “Great results can be achieved with small forces.”

38. “Great results can be achieved with small forces.”

Featured in: Fighting Quotes, Victory Quotes

Sun Tzu Quote: “First learn to become invincible, then wait for your enemy’s moment of vulnerability.”

39. “First learn to become invincible, then wait for your enemy’s moment of vulnerability.”

Sun Tzu Quote: “The true objective of war is peace.”

40. “The true objective of war is peace.”

Sun Tzu Quote: “Do not engage an enemy more powerful than you. And if it is unavoidable and you do have to engage, then make sure you engage it on your terms, not on your enemy’s terms.”

41. “Do not engage an enemy more powerful than you. And if it is unavoidable and you do have to engage, then make sure you engage it on your terms, not on your enemy’s terms.”

Featured in: Strategy Quotes, Military Quotes, Fighting Quotes, Quotes About War

Sun Tzu Quote: “When the enemy is relaxed, make them toil. When full, starve them. When settled, make them move.”

42. “When the enemy is relaxed, make them toil. When full, starve them. When settled, make them move.”

Featured in: Strategy Quotes, Warrior Quotes, Military Quotes, Fighting Quotes

Sun Tzu Quote: “Ponder and deliberate before you make a move.”

43. “Ponder and deliberate before you make a move.”

Featured in: Strategy Quotes, Preparation Quotes, Military Quotes, Quotes for Better Decisions

Sun Tzu Quote: “So a military force has no constant formation, water has no constant shape: the ability to gain victory by changing and adapting according to the opponent is called genius.”

44. “So a military force has no constant formation, water has no constant shape: the ability to gain victory by changing and adapting according to the opponent is called genius.”

Featured in: Strategy Quotes, Warrior Quotes, Fighting Quotes, Victory Quotes

Sun Tzu Quote: “To win one hundred victories in one hundred battles is not the acme of skill. To subdue the enemy without fighting is the acme of skill.”

45. “To win one hundred victories in one hundred battles is not the acme of skill. To subdue the enemy without fighting is the acme of skill.”

Featured in: Strategy Quotes, Fighting Quotes, Art of War Quotes

Sun Tzu Quote: “If you fight with all your might, there is a chance of life; whereas death is certain if you cling to your corner.”

46. “If you fight with all your might, there is a chance of life; whereas death is certain if you cling to your corner.”

Featured in: Fighting Quotes, Not Giving Up Quotes

Sun Tzu Quote: “When strong, avoid them. If of high morale, depress them. Seem humble to fill them with conceit. If at ease, exhaust them. If united, separate them. Attack their weaknesses. Emerge to their surprise.”

47. “When strong, avoid them. If of high morale, depress them. Seem humble to fill them with conceit. If at ease, exhaust them. If united, separate them. Attack their weaknesses. Emerge to their surprise.”

Featured in: Strategy Quotes, Military Quotes, Fighting Quotes, Quotes About War

Sun Tzu Quote: “What the ancients called a clever fighter is one who not only wins, but excels in winning with ease.”

48. “What the ancients called a clever fighter is one who not only wins, but excels in winning with ease.”

Featured in: Strategy Quotes, Winning Quotes, Performance Quotes, Fighting Quotes

Sun Tzu Quote: “When one treats people with benevolence, justice, and righteousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.”

49. “When one treats people with benevolence, justice, and righteousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.”

Featured in: Military Quotes

Sun Tzu Quote: “The art of war is of vital importance to the State. It is a matter of life and death, a road either to safety or to ruin. Hence it is a subject of inquiry which can on no account be neglected.”

50. “The art of war is of vital importance to the State. It is a matter of life and death, a road either to safety or to ruin. Hence it is a subject of inquiry which can on no account be neglected.”

Featured in: Strategy Quotes, Military Quotes, Fighting Quotes, Quotes About War

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