Top 500 Seth Godin Quotes (2025 Update)
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301. “Following instructions is overrated.”

— Seth Godin

302. “No, everything is not going to be okay. It never is. It isn’t okay now. Change, by definition, changes things.”

— Seth Godin

303. “The status quo is persistent and resistant. It exists because everyone wants it to. Everyone believes that what they’ve got is probably better than the risk and fear that come with change.”

— Seth Godin

304. “The resistance is not something to be avoided, it’s something to seek out.”

— Seth Godin

305. “The goal is to be on the hook, not to let someone else do the scary parts.”

— Seth Godin

306. “The easiest way to thrive as an outlier is to avoid being one. At least among your most treasured peers. Surround yourself with people in at least as much of a hurry, at least as inquisitive, at least as focused as you are.”

— Seth Godin

307. “Don’t wait to be picked. Pick yourself.”

— Seth Godin

308. “People who can spread ideas regardless of what those ideas are, win.”

— Seth Godin

309. “Many people believe that great designers get great clients. It’s the other way around.”

— Seth Godin

310. “The only thing all successful people have in common is that they’re successful, so don’t waste your time copying “the successful strategies” of others.”

— Seth Godin

311. “Positive thinking is hard. Worth it, though.”

— Seth Godin

312. “If you’re not uncomfortable in your work as a leader, it’s almost certain you’re not reaching your potential as a leader.”

— Seth Godin

313. “If you can bring someone belonging, connection, peace of mind, status, or one of the other most desired emotions, you’ve done something worthwhile. The thing you sell is simply a road to achieve those emotions, and we let everyone down when we focus on the tactics, not the outcomes. Who’s it for and what’s it for are the two questions that guide all of our decisions.”

— Seth Godin

314. “Discomfort brings engagement and change. Discomfort means you’re doing something that others were unlikely to do, because they’re hiding out in the comfortable zone. When your uncomfortable actions lead to success, the organization rewards you and brings you back for more.”

— Seth Godin

315. “If your organization requires success before commitment, it will never have either.”

— Seth Godin

316. “Courage doesn’t always involve physical heroism in the face of death. It doesn’t always require giant leaps worthy of celebration. Sometimes, courage is the willingness to speak the truth about what you see and to own what you say.”

— Seth Godin

317. “Great stories agree with our worldview. The best stories don’t teach people anything new. Instead the best stories agree with what the audience already believes and makes the members of the audience feel smart and secure when reminded how right they were in the thirst place.”

— Seth Godin

318. “It’s easy to pretend expertise when there’s no data to contradict you.”

— Seth Godin

319. “So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.”

— Seth Godin

320. “Human nature is to need a map. If you’re brave enough to draw one, people will follow.”

— Seth Godin

321. “We sell feelings, status, and connection, not tasks or stuff.”

— Seth Godin

322. “Turn strangers into friends. Turn friends into donors. And then do the most important job: Turn your donors into fundraisers.”

— Seth Godin

323. “If you use your money to create exceptional products and services, you won’t need to spend it on advertising.”

— Seth Godin

324. “Own your dreams. There is no better way to make them happen.”

— Seth Godin

325. “It’s time to stop complying with the system and draw your own map. Stop settling for what’s good enough and start creating art that matters.”

— Seth Godin

326. “Leadership is scarce because few people are willing to go through the discomfort required to lead.”

— Seth Godin

327. “At the heart of art is learning to see.”

— Seth Godin

328. “When your art fails, make better art.”

— Seth Godin

329. “Treat different people differently. Anything else is a compromise.”

— Seth Godin

330. “Successful people don’t just ride out the Dip. They don’t just buckle down and survive it. No, they lean into the Dip. They push harder, changing the rules as they go. Just because you know you’re in the Dip doesn’t mean you have to live happily with it. Dips don’t last quite as long when you whittle at them.”

— Seth Godin

331. “Incrementalism ceases to be a good strategy when there’s a cliff on the route.”

— Seth Godin

332. “You can game the social media in the short run, but not for long.”

— Seth Godin

333. “Sure, compare. But compare the things that matter to the journey you’re on. The rest is noise.”

— Seth Godin

334. “Catering to the passionate is exactly what you should do.”

— Seth Godin

335. “Do you know what people want more than anything? They want to be missed. They want to be missed the day they don’t show up. They want to be missed when they’re gone.”

— Seth Godin

336. “Kings fear change. Leaders crave it.”

— Seth Godin

337. “The way to get unstuck is to start down the wrong path, right now.”

— Seth Godin

338. “Do the emotional labor of working on things that others fear.”

— Seth Godin

339. “If you take action, you will be judged. There’s no way around it. The alternative, of course, is much safer. To be ignored. Up to you.”

— Seth Godin

340. “If you think your organization needs a bigger marketing budget, maybe you just need to be less average instead.”

— Seth Godin

341. “Two elements of successful leadership: a willingness to be wrong and an eagerness to admit it.”

— Seth Godin

342. “If not enough people doubt you, you’re not making a difference.”

— Seth Godin

343. “Everything gets easier when you walk away from the hubris of everyone. Your work is not for everyone. It’s only for those who signed up for the journey.”

— Seth Godin

344. “You can win with consistent benefits, delivered over time. You win by incrementally earning share, attention and trust.”

— Seth Godin

345. “You can be right or you can have empathy. You can’t do both.”

— Seth Godin

346. “We are too focused on avoiding criticism and not enough on making a difference.”

— Seth Godin

347. “Initiating is really and truly difficult, and that’s what leaders do. They see something others are ignoring and they jump on it.”

— Seth Godin

348. “Increasingly, there are only two kinds of companies: brave and dead.”

— Seth Godin

349. “I think if you’re remarkable, amazing or just plain spectacular, you probably shouldn’t have a resume at all.”

— Seth Godin

350. “My blogging life is basically goalless. I like the zen nature of that, and paradoxically, it improves results.”

— Seth Godin