Top 500 Seth Godin Quotes (2025 Update)
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301. “The status quo is persistent and resistant. It exists because everyone wants it to. Everyone believes that what they’ve got is probably better than the risk and fear that come with change.”

— Seth Godin

302. “The resistance is not something to be avoided, it’s something to seek out.”

— Seth Godin

303. “The goal is to be on the hook, not to let someone else do the scary parts.”

— Seth Godin

304. “The easiest way to thrive as an outlier is to avoid being one. At least among your most treasured peers. Surround yourself with people in at least as much of a hurry, at least as inquisitive, at least as focused as you are.”

— Seth Godin

305. “Don’t wait to be picked. Pick yourself.”

— Seth Godin

306. “People who can spread ideas regardless of what those ideas are, win.”

— Seth Godin

307. “Many people believe that great designers get great clients. It’s the other way around.”

— Seth Godin

308. “The only thing all successful people have in common is that they’re successful, so don’t waste your time copying “the successful strategies” of others.”

— Seth Godin

309. “Positive thinking is hard. Worth it, though.”

— Seth Godin

310. “If you’re not uncomfortable in your work as a leader, it’s almost certain you’re not reaching your potential as a leader.”

— Seth Godin

311. “If you can bring someone belonging, connection, peace of mind, status, or one of the other most desired emotions, you’ve done something worthwhile. The thing you sell is simply a road to achieve those emotions, and we let everyone down when we focus on the tactics, not the outcomes. Who’s it for and what’s it for are the two questions that guide all of our decisions.”

— Seth Godin

312. “Discomfort brings engagement and change. Discomfort means you’re doing something that others were unlikely to do, because they’re hiding out in the comfortable zone. When your uncomfortable actions lead to success, the organization rewards you and brings you back for more.”

— Seth Godin

313. “If your organization requires success before commitment, it will never have either.”

— Seth Godin

314. “Courage doesn’t always involve physical heroism in the face of death. It doesn’t always require giant leaps worthy of celebration. Sometimes, courage is the willingness to speak the truth about what you see and to own what you say.”

— Seth Godin

315. “So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.”

— Seth Godin

316. “Human nature is to need a map. If you’re brave enough to draw one, people will follow.”

— Seth Godin

317. “Great stories agree with our worldview. The best stories don’t teach people anything new. Instead the best stories agree with what the audience already believes and makes the members of the audience feel smart and secure when reminded how right they were in the thirst place.”

— Seth Godin

318. “It’s easy to pretend expertise when there’s no data to contradict you.”

— Seth Godin

319. “We sell feelings, status, and connection, not tasks or stuff.”

— Seth Godin

320. “Turn strangers into friends. Turn friends into donors. And then do the most important job: Turn your donors into fundraisers.”

— Seth Godin

321. “If you use your money to create exceptional products and services, you won’t need to spend it on advertising.”

— Seth Godin

322. “Leadership is scarce because few people are willing to go through the discomfort required to lead.”

— Seth Godin

323. “Own your dreams. There is no better way to make them happen.”

— Seth Godin

324. “At the heart of art is learning to see.”

— Seth Godin

325. “When your art fails, make better art.”

— Seth Godin

326. “Treat different people differently. Anything else is a compromise.”

— Seth Godin

327. “Incrementalism ceases to be a good strategy when there’s a cliff on the route.”

— Seth Godin

328. “You can game the social media in the short run, but not for long.”

— Seth Godin

329. “Sure, compare. But compare the things that matter to the journey you’re on. The rest is noise.”

— Seth Godin

330. “Catering to the passionate is exactly what you should do.”

— Seth Godin

331. “Do you know what people want more than anything? They want to be missed. They want to be missed the day they don’t show up. They want to be missed when they’re gone.”

— Seth Godin

332. “Kings fear change. Leaders crave it.”

— Seth Godin

333. “The way to get unstuck is to start down the wrong path, right now.”

— Seth Godin

334. “Do the emotional labor of working on things that others fear.”

— Seth Godin

335. “If you take action, you will be judged. There’s no way around it. The alternative, of course, is much safer. To be ignored. Up to you.”

— Seth Godin

336. “Two elements of successful leadership: a willingness to be wrong and an eagerness to admit it.”

— Seth Godin

337. “If not enough people doubt you, you’re not making a difference.”

— Seth Godin

338. “If you think your organization needs a bigger marketing budget, maybe you just need to be less average instead.”

— Seth Godin

339. “Everything gets easier when you walk away from the hubris of everyone. Your work is not for everyone. It’s only for those who signed up for the journey.”

— Seth Godin

340. “You can win with consistent benefits, delivered over time. You win by incrementally earning share, attention and trust.”

— Seth Godin

341. “You can be right or you can have empathy. You can’t do both.”

— Seth Godin

342. “Excellence isn’t about meeting the spec, it’s about setting the spec.”

— Seth Godin

343. “Initiating is really and truly difficult, and that’s what leaders do. They see something others are ignoring and they jump on it.”

— Seth Godin

344. “We are too focused on avoiding criticism and not enough on making a difference.”

— Seth Godin

345. “Increasingly, there are only two kinds of companies: brave and dead.”

— Seth Godin

346. “My blogging life is basically goalless. I like the zen nature of that, and paradoxically, it improves results.”

— Seth Godin

347. “I think if you’re remarkable, amazing or just plain spectacular, you probably shouldn’t have a resume at all.”

— Seth Godin

348. “Rehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you’re more likely to shore it up and create an environment where it can take place.”

— Seth Godin

349. “Ideas don’t get smaller when they’re shared, they get bigger.”

— Seth Godin

350. “The habit of doing more than is necessary can only be earned through practice.”

— Seth Godin