Top 500 Seth Godin Quotes (2025 Update)
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351. “We need to care enough to connect, to put ourselves at emotional risk and play one note worth hearing.”

— Seth Godin

352. “Listen to your fear but don’t obey it.”

— Seth Godin

353. “You cannot buy your way to share of voice today; you cannot buy attention anymore.”

— Seth Godin

354. “In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.”

— Seth Godin

355. “Marketers have to move upstream now. We have to stop being the last step in the process and start being the first step.”

— Seth Godin

356. “Don’t scale because you think there’s a pot of gold over that rainbow. Scale because you’re ready and eager to do heroic work, every day, forever.”

— Seth Godin

357. “Successful people are successful for one simple reason: they think about failure differently.”

— Seth Godin

358. “What will make someone a linchpin is not a shortcut. It’s the understanding of which hard work is worth doing. The only thing that separates great artists from mediocre ones is their ability to push through the dip.”

— Seth Godin

359. “Figure out the people part and the technology gets a whole lot simpler.”

— Seth Godin

360. “The desire to fail on the way to reaching a bigger goal is the untold secret of success.”

— Seth Godin

361. “The best way to be missed when you’re gone, Is to stand for something when you’re here.”

— Seth Godin

362. “Remarkable work often comes from making choices when everyone else feels as though there is no choice.”

— Seth Godin

363. “Habits are where our lives and careers and bodies are made.”

— Seth Godin

364. “If you’re different somehow and have made yourself unique, people will find you and pay you more.”

— Seth Godin

365. “Competence is no longer scarce.”

— Seth Godin

366. “People that take responsibility are often given responsibility!”

— Seth Godin

367. “Don’t do it because it’s your job, do it because you can.”

— Seth Godin

368. “I don’t think there’s a shortage of remarkable ideas. I think your business has plenty of great opportunities to do great things. Nope, what’s missing isn’t the ideas. It’s the will to execute them.”

— Seth Godin

369. “A Timid Trapeze Artist Is a Dead Trapeze Artist.”

— Seth Godin

370. “The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you’ll need later.”

— Seth Godin

371. “To be a superstar, you must do something exceptional. Not just survive the Dip, but use the Dip as an opportunity to create something so extraordinary that people can’t help but talk about it, recommend it, and, yes, choose it.”

— Seth Godin

372. “The Dip is the long stretch between beginner’s luck and real accomplishment. The Dip is the set of artificial screens set up to keep people like you out.”

— Seth Godin

373. “It will take you less time and effort to do a thing the difficult way than it will to buy, try and discard all the shortcuts.”

— Seth Godin

374. “Mass attention is almost unattainable and it’s not clear that you want it.”

— Seth Godin

375. “Developing expertise or assets that are not easily copied is essential; otherwise you’re just a middleman.”

— Seth Godin

376. “Our best work can’t possibly appeal to the average masses, only our average work can. Finding the humility to happily walk away from those that don’t get it unlocks our ability to do great work.”

— Seth Godin

377. “The next time you catch yourself being average when you feel like quitting, realize that you have only two good choices: Quit or be exceptional. Average is for losers.”

— Seth Godin

378. “The librarian is the interface between reams of data and the untrained but motivated user.”

— Seth Godin

379. “Organizations grow when they persuade a tiny cadre to be passionate, not when they touch millions with a mediocre message.”

— Seth Godin

380. “Before a marketer can build trust, it must breed familiarity. But there’s no familiarity without awareness. And awareness – the science of letting people know you exist and getting them to understand your message – can’t happen effectively in today’s environment without advertising.”

— Seth Godin

381. “Think for a second about the people you know who are engaged, satisfied, eager to get to work. Most of them, I’ll bet, make change.”

— Seth Godin

382. “There’s a huge difference between being childlike and being childish. When we embrace joy and look at the world with fresh eyes we’re being childlike. When we demand instant gratification and a guarantee that everything will be ok, we’re only being childish.”

— Seth Godin

383. “Tribes are about faith – about belief in an idea and in a community. And they are grounded in respect and admiration for the leader of the tribe and for the other members as well. Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.”

— Seth Godin

384. “Make it easy to believe.”

— Seth Godin

385. “A customer is never out of warranty, even if his product is.”

— Seth Godin

386. “Now for the first time, you can choose yourself. You can be responsible for what you do and how you do it. You have to do the hard work of finding and pleasing an audience.”

— Seth Godin

387. “As Susan Kare, designer of the original Mac interface, said, “You can’t really decide to paint a masterpiece. You just have to think hard, work hard, and try to make a painting that you care about. Then, if you’re lucky, your work will find an audience for whom it’s meaningful.”

— Seth Godin

388. “No one has ever built a statue to a critic, it’s true. On the other hand, it’s only the people with statues that get pooped on by birds flying by.”

— Seth Godin

389. “One key to moving forward is knowing what to leave behind.”

— Seth Godin

390. “The sound of a small bell during a dark night, is louder than the din of traffic outside your window during rush hour. Surprise and differentiation have far more impact than noise does.”

— Seth Godin

391. “All great programmers learn the same way. They poke the box. They code something and see what the computer does. They change it and see what the computer does. They repeat the process again and again until they figure out how the box works.”

— Seth Godin

392. “Isn’t the drawing board the place where all the best work happens? It’s not a bad thing to go back there. It’s the entire point.”

— Seth Godin

393. “Selling ice cream on the beach in the summer is easy. Raising people’s expectations, engaging in their hopes and dreams, helping them see further – that’s the difficult work we signed up for. From now on, your customers know more than you do about your competitors. And so your commodity work, no matter how much effort you put into it, is not enough.”

— Seth Godin

394. “Care. Care more than you need to, more often than expected, more completely than the other guy.”

— Seth Godin

395. “An artist is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. And an artist takes it personally.”

— Seth Godin

396. “There’s a huge difference between being a replaceable cog on the assembly line and being the one who is missed, the one with a unique contribution, the one who made a difference.”

— Seth Godin

397. “You can’t fool all the people, not even most of the time. And people, once unfooled, talk about the experience.”

— Seth Godin

398. “The definition of a revolution: it destroys the perfect and enables the impossible.”

— Seth Godin

399. “If you are wiling to do something that might not work, you are closer to being an artist.”

— Seth Godin

400. “We choose not to be remarkable because we’re worried about criticism.”

— Seth Godin