Top 500 Seth Godin Quotes (2025 Update)
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351. “Increasingly, there are only two kinds of companies: brave and dead.”

— Seth Godin

352. “My blogging life is basically goalless. I like the zen nature of that, and paradoxically, it improves results.”

— Seth Godin

353. “I think if you’re remarkable, amazing or just plain spectacular, you probably shouldn’t have a resume at all.”

— Seth Godin

354. “Rehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you’re more likely to shore it up and create an environment where it can take place.”

— Seth Godin

355. “We need to care enough to connect, to put ourselves at emotional risk and play one note worth hearing.”

— Seth Godin

356. “Ideas don’t get smaller when they’re shared, they get bigger.”

— Seth Godin

357. “Listen to your fear but don’t obey it.”

— Seth Godin

358. “What will make someone a linchpin is not a shortcut. It’s the understanding of which hard work is worth doing. The only thing that separates great artists from mediocre ones is their ability to push through the dip.”

— Seth Godin

359. “You cannot buy your way to share of voice today; you cannot buy attention anymore.”

— Seth Godin

360. “Don’t scale because you think there’s a pot of gold over that rainbow. Scale because you’re ready and eager to do heroic work, every day, forever.”

— Seth Godin

361. “In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.”

— Seth Godin

362. “Successful people are successful for one simple reason: they think about failure differently.”

— Seth Godin

363. “Why are you easily replaceable at one venue but not the other? Are you charming when you go on a date or meet a handsome guy at a party? But not at a meeting at work?”

— Seth Godin

364. “Marketers have to move upstream now. We have to stop being the last step in the process and start being the first step.”

— Seth Godin

365. “Marketing is the act of making change happen. Making is insufficient. You haven’t made an impact until you’ve changed someone.”

— Seth Godin

366. “Figure out the people part and the technology gets a whole lot simpler.”

— Seth Godin

367. “The desire to fail on the way to reaching a bigger goal is the untold secret of success.”

— Seth Godin

368. “Remarkable work often comes from making choices when everyone else feels as though there is no choice.”

— Seth Godin

369. “The best way to be missed when you’re gone, Is to stand for something when you’re here.”

— Seth Godin

370. “Habits are where our lives and careers and bodies are made.”

— Seth Godin

371. “Competence is no longer scarce.”

— Seth Godin

372. “If you’re different somehow and have made yourself unique, people will find you and pay you more.”

— Seth Godin

373. “The Dip is the long stretch between beginner’s luck and real accomplishment. The Dip is the set of artificial screens set up to keep people like you out.”

— Seth Godin

374. “People that take responsibility are often given responsibility!”

— Seth Godin

375. “A Timid Trapeze Artist Is a Dead Trapeze Artist.”

— Seth Godin

376. “I don’t think there’s a shortage of remarkable ideas. I think your business has plenty of great opportunities to do great things. Nope, what’s missing isn’t the ideas. It’s the will to execute them.”

— Seth Godin

377. “Don’t do it because it’s your job, do it because you can.”

— Seth Godin

378. “The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you’ll need later.”

— Seth Godin

379. “It will take you less time and effort to do a thing the difficult way than it will to buy, try and discard all the shortcuts.”

— Seth Godin

380. “Mass attention is almost unattainable and it’s not clear that you want it.”

— Seth Godin

381. “Our best work can’t possibly appeal to the average masses, only our average work can. Finding the humility to happily walk away from those that don’t get it unlocks our ability to do great work.”

— Seth Godin

382. “The next time you catch yourself being average when you feel like quitting, realize that you have only two good choices: Quit or be exceptional. Average is for losers.”

— Seth Godin

383. “Developing expertise or assets that are not easily copied is essential; otherwise you’re just a middleman.”

— Seth Godin

384. “Organizations grow when they persuade a tiny cadre to be passionate, not when they touch millions with a mediocre message.”

— Seth Godin

385. “The librarian is the interface between reams of data and the untrained but motivated user.”

— Seth Godin

386. “Think for a second about the people you know who are engaged, satisfied, eager to get to work. Most of them, I’ll bet, make change.”

— Seth Godin

387. “Before a marketer can build trust, it must breed familiarity. But there’s no familiarity without awareness. And awareness – the science of letting people know you exist and getting them to understand your message – can’t happen effectively in today’s environment without advertising.”

— Seth Godin

388. “There’s a huge difference between being childlike and being childish. When we embrace joy and look at the world with fresh eyes we’re being childlike. When we demand instant gratification and a guarantee that everything will be ok, we’re only being childish.”

— Seth Godin

389. “Depth of knowledge combined with good judgment is worth a lot. Depth.”

— Seth Godin

390. “Tribes are about faith – about belief in an idea and in a community. And they are grounded in respect and admiration for the leader of the tribe and for the other members as well. Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.”

— Seth Godin

391. “Simple: If you can’t make it through the Dip, don’t start.”

— Seth Godin

392. “Permission Marketing is just like dating. It turns strangers into friends and friends into lifetime customers. Many of the rules of dating apply, and so do many of the benefits.”

— Seth Godin

393. “Make it easy to believe.”

— Seth Godin

394. “Passion isn’t project-specific. It’s people-specific.”

— Seth Godin

395. “Your generosity is more important than your perfection.”

— Seth Godin

396. “The secret of getting on the shortlist is doing your best work fearlessly for a long time before you get on the list.”

— Seth Godin

397. “A customer is never out of warranty, even if his product is.”

— Seth Godin

398. “Now for the first time, you can choose yourself. You can be responsible for what you do and how you do it. You have to do the hard work of finding and pleasing an audience.”

— Seth Godin

399. “As Susan Kare, designer of the original Mac interface, said, “You can’t really decide to paint a masterpiece. You just have to think hard, work hard, and try to make a painting that you care about. Then, if you’re lucky, your work will find an audience for whom it’s meaningful.”

— Seth Godin

400. “No one has ever built a statue to a critic, it’s true. On the other hand, it’s only the people with statues that get pooped on by birds flying by.”

— Seth Godin